Radio ad and streaming ad campaign
Active Purchase Order Awarded Last action
- Contract number
- N3904024P0131
- Awardee
-
Pierce Systems LLC UEI K8NDUVMT7W48
- Awarding agency
-
Naval Sea Systems Command
Department of the Navy, Department of Defense
- Obligated
- $225,696
Award facts
- Opportunity
-
- 12 Month Hiring Radio Ad with Three (3) Options; Q&A as of 05-06-24 Attached Solicitation · N3904024Q0131 · Posted Apr 29, 2024
- Contract value 71% obligated
-
- $225,696.00 Current, with exercised options
- $319,692.00 Potential, with all options
- Completion date 61% complete
-
- Current, with exercised options
- Potential, with all options
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- Total Small Business
- Competition
- Competed under SAP · 13 offers Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- Atlanta, GA 30308, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $118,080 | |
| Exercise an Option | $55,416 | |
| Original award | $52,200 |
About this award
Naval Sea Systems Command awarded a purchase order to Pierce Systems LLC, a women-owned small business, for $319,692.00 on May 30, 2024, to exercise the second option year of a radio and streaming advertising campaign set aside for small business.
Work is performed in Atlanta, Georgia. The campaign requires 250 monthly 30-second radio commercials across rock, pop, and country stations with combined monthly listenership of at least 150,000, plus 62,500 monthly streaming impressions. The government provided the script; no creative development is required. The order runs through May 30, 2028, with a firm fixed price structure.
Quick answers
Who was awarded contract N3904024P0131?
N3904024P0131 was awarded to Pierce Systems LLC by Naval Sea Systems Command (Department of the Navy) on May 30, 2024.
How much is contract N3904024P0131 worth?
The government has obligated $225,696 on N3904024P0131. Its potential value, with all options, is $319,692.
Was contract N3904024P0131 competed?
The extent of competition for N3904024P0131 was competed under sap. The government received 13 offers. It was set aside: Total Small Business.
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