Strategic comminications services for the national assessment governing board
Active Purchase Order Awarded Last action
- Contract number
- 91995926P0006
- Awardee
-
Lerner Communications, LLC UEI C5VQAUUUP4V6
- Awarding agency
-
National Assessment Governing Board
Department of Education
- Obligated
- $695,720
Award facts
- Opportunity
-
- Strategic Communications Services for the National Assessment Governing Board - RFQ 91995926Q0010 Solicitation · 91995926Q0010 · Posted May 21, 2026
- Contract value 21% obligated
-
- $695,720.00 Current, with exercised options
- $3,335,400.00 Potential, with all options
- Completion date 3% complete
-
- Current, with exercised options
- Potential, with all options
- Contracting staff
- NAICS code
- 541820 Public Relations Agencies
- Set-aside
- Total Small Business
- Competition
- Full and Open Competition after exclusion of sources · 26 offers Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- Washington, DC 20002, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | $0 | |
| Original award | $695,720 |
About this award
The National Assessment Governing Board, a civilian agency under the Department of Education, awarded a Purchase Order for strategic communications services to Lerner Communications, LLC, a total small business awardee, on September 1, 2026, with a ceiling value of $3,335,400.
Performance takes place in Washington, DC. The contract covers communications expertise in education policy and media relations, including development of a strategic communications plan within five business days of award, production of 2–3 op-eds monthly, management of social media platforms (X, LinkedIn, Facebook), media outreach and journalist relations, graphic design and visual content creation, support for two anticipated NAEP Report Card releases annually with media training and messaging, stakeholder outreach and partnership building for state recruitment to voluntary NAEP participation, support for the annual Board Nominations Campaign (September–November), and travel to quarterly Board meetings (minimum three in Washington, DC, plus one out-of-region meeting annually) and release events. The contract runs from August 16, 2026 through August 31, 2031 (base year plus four option years) under Firm Fixed Price for labor and Cost Reimbursement for Other Direct Costs. The procurement originated as an RFQ posted May 21, 2026, with quotes due July 1, 2026, and is registered under NAICS 541820 (Public Relations Agencies).
Quick answers
Who was awarded contract 91995926P0006?
91995926P0006 was awarded to Lerner Communications, LLC by National Assessment Governing Board (Department of Education) on September 1, 2026.
How much is contract 91995926P0006 worth?
The government has obligated $695,720 on 91995926P0006. Its potential value, with all options, is $3,335,400.
Was contract 91995926P0006 competed?
The extent of competition for 91995926P0006 was full and open competition after exclusion of sources. The government received 26 offers. It was set aside: Total Small Business.
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