Television advertising for vawnyhcs to include video pre-rolls for station websites
Ended Purchase Order Awarded Last action
- Contract number
- 36C24225P0229
- Awardee
-
E.w. Scripps Company (The) UEI USU8UY7THBJ1
- Awarding agency
-
Veterans Integrated Service Network 2
Veterans Health Administration, Department of Veterans Affairs
- Obligated
- $10,999
Award facts
- Contract value 100% obligated
- $10,999.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Not Competed under SAP · 1 offer Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- Snyder, NY 14215, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | -$4,001 | |
| Original award | $15,000 |
About this award
The U.S. Department of Veterans Affairs, Veterans Integrated Service Network 2 (VISN 2), awarded a firm fixed-price purchase order to The E.W. Scripps Company (doing business as Scripps) on December 1, 2024, for television advertising services supporting the VA Western New York Healthcare System (VAWNYHCS). The contract, valued at $11,000, encompasses television advertising and video pre-roll placements for station websites, with performance to be completed by November 30, 2025. The work will be performed in Snyder, New York. No small business set-aside was utilized for this procurement.
Scripps, a parent company and established media enterprise, will deliver integrated broadcast and digital advertising services to enhance the visibility and outreach of the VA Western New York Healthcare System across television and online platforms. This modest-value contract supports VA communications objectives within VISN 2, which serves the Western New York region. The firm fixed-price structure provides cost certainty for the advertising campaign while the video pre-roll component reflects modern digital media integration alongside traditional television placement.
Quick answers
Who was awarded contract 36C24225P0229?
36C24225P0229 was awarded to E.w. Scripps Company (The) by Veterans Integrated Service Network 2 (Veterans Health Administration) on December 1, 2024.
How much is contract 36C24225P0229 worth?
The government has obligated $10,999 on 36C24225P0229.
Was contract 36C24225P0229 competed?
The extent of competition for 36C24225P0229 was not competed under sap. The government received 1 offer.
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