Delivery Order M0026415D0008-0006

Award Date 9/30/15
Potential Completion Date 9/29/16
Potential Value $25M
Federal Agency
Marine Corps
Ultimate Awardee
Not listed
Federal Contract Vehicle
Set-Aside Type
No Set-Aside Used
Extent Competed
Full and Open Competition
Major Defense Program
Not listed
Pricing Type
Cost Plus Fixed Fee
Place of Performance
Quantico, VA 22134, USA
Solicitation Procedures
Negotiated Proposal / Quote
Number Of Offers Received
1
Legislative Mandate
Service Contract Act
National Interest Action
Not listed
Research Type
Not listed
Primary Consortia Member
Not listed
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  • M0026415D0008
    Indefinite Delivery Contract
  • M0026415D0008-0006
    Delivery Order

This is a $24,971,848.00 cost-plus-fixed-fee delivery order contract awarded by the U.S. Marine Corps to Wunderman Thompson LLC, doing business as J. Walter Thompson USA, for media plan execution services. The contract is not set aside for small businesses.

Wunderman Thompson LLC is a foreign-owned, for-profit advertising and marketing services firm that has established itself as a significant player in federal contracting, particularly in supporting the U.S. Marine Corps' recruiting efforts. The company holds a larger, single-award indefinite delivery contract (IDC) with the Marine Corps Recruiting Command valued at $1,914,649,378.37, which covers a broad range of advertising and marketing services to support the recruitment of approximately 40,000 personnel annually.

This specific delivery order contract is for media plan execution services to support the Marine Corps' recruiting objectives. The contract has a period of performance through September 2016 and was awarded in September 2015.

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