Outreach to encourage enrollment in medicare low income programs
Active Awarded Last action
- Contract number
- 75FCMC23F0001
- Awardee
-
Ketchum Inc. UEI CZJKHV86FSB2
- Awarding agency
-
Centers for Medicare and Medicaid Services
Department of Health and Human Services
- Obligated
- $46,080,607
Award facts
- Contract value 61% obligated
-
- $46,080,606.64 Current, with exercised options
- $75,785,043.64 Potential, with all options
- Completion date 77% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 4 offers Multiple Award, Fair Opportunity
- Pricing
- Time and Materials
- Place of performance
- Washington, DC 20036, USA
- Legislative mandates
-
- Service Contract Inventory FAR subpart 4.17
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $6,760,613 | |
| Other Administrative Action | $5,999,965 | |
| Exercise an Option | $11,955,890 | |
| Supplemental Agreement for work within scope | $0 | |
| Original award | $21,364,139 |
About this award
The Centers for Medicare and Medicaid Services issued a delivery order to Ketchum Inc. on September 14, 2023, under the National Education Campaign and Outreach (NEC) IDIQ, with a ceiling value of $75.8 million to support outreach designed to encourage enrollment in Medicare low-income programs.
The NEC is a $5 billion IDIQ managed by CMS running through August 31, 2032, enabling large-scale national integrated communications campaigns across Medicare, Medicaid, and Health Insurance Marketplace programs. Place of performance is Washington, DC 20036. The delivery order is priced on a time-and-materials basis with an ultimate completion date of September 17, 2027.
In fiscal 2024, the order invoiced $1.1 million across 4.7 FTEs and 9,707 contractor hours, reflecting a derived government-paid blended hourly rate of $115.44 per hour. The order engaged one subcontractor accounting for approximately 50 percent of contractor hours. The labor footprint and invoiced amount expanded significantly from fiscal 2023, when the order invoiced $7 thousand across 31 contractor hours with no subcontracting activity.
Quick answers
Who was awarded contract 75FCMC23F0001?
75FCMC23F0001 was awarded to Ketchum Inc. by Centers for Medicare and Medicaid Services (Department of Health and Human Services) on September 14, 2023.
How much is contract 75FCMC23F0001 worth?
The government has obligated $46,080,607 on 75FCMC23F0001. Its potential value, with all options, is $75,785,044.
Is contract 75FCMC23F0001 an order under another contract?
Yes. 75FCMC23F0001 is a delivery order under 75FCMC18D0044, an indefinite delivery contract, on National Education Campaign and Outreach (NEC).
Was contract 75FCMC23F0001 competed?
The extent of competition for 75FCMC23F0001 was full and open competition. The government received 4 offers.
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