CTP national education campaign program TO1
Ended Awarded Last action
- Contract number
- 75F40121F19001
- Awardee
-
True North Communications Inc. UEI P1YSWCJHXFZ4
- Awarding agency
-
Food and Drug Administration
Department of Health and Human Services
- Obligated
- $287,074,928
Award facts
- Opportunity
-
- RFTOPNO1244185 Solicitation number
- Contract value 100% obligated
- $287,074,927.96 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Time and Materials
- Place of performance
- New York, NY 10001, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
- Employment Eligibility Verification (E-Verify) FAR subpart 22.18
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Close Out | -$666 | |
| Other Administrative Action | $154,660,000 | |
| Other Administrative Action | $0 | |
| Original award | $132,415,594 |
About this award
This federal contract award is for the CTP National Education Campaign Program, a $287,074,927.96 delivery order awarded to True North Communications Inc., doing business as FCB New York Division (FCB NY). The contract is with the Food and Drug Administration (FDA), a civilian agency, and is not set aside for any specific business category.
FCB NY is a for-profit strategic communications and advertising firm that has secured multiple significant federal contracts with the FDA, primarily focused on public health education and awareness campaigns. This contract requires FCB NY to develop and implement targeted media campaigns to promote behavior change and educate the public about health risks, particularly related to tobacco prevention initiatives. The work is primarily performed in New York, NY and Silver Spring, MD.
This contract award is part of a larger $900 million indefinite delivery contract that FCB NY holds with the FDA's Center for Tobacco Products, which allows the company to continue providing comprehensive campaign services for the agency's public education efforts through June 2026.
Quick answers
Who was awarded contract 75F40121F19001?
75F40121F19001 was awarded to True North Communications Inc. by Food and Drug Administration (Department of Health and Human Services) on September 20, 2021.
How much is contract 75F40121F19001 worth?
The government has obligated $287,074,928 on 75F40121F19001.
Is contract 75F40121F19001 an order under another contract?
Yes. 75F40121F19001 is a delivery order under 75F40121D00016, an indefinite delivery contract.
Was contract 75F40121F19001 competed?
The extent of competition for 75F40121F19001 was full and open competition.
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