FEMA's ready campaign

Ended Awarded Last action

Contract number
70FA4020F00000026
Awardee
Awarding agency
Obligated
$5,118,145

Award facts

Contract value 100% obligated
$5,118,144.86 Current and potential, with all options
Completion date 100% complete
  • Current, with exercised options
  • Potential, with all options
Contracting staff
Funding agency
Federal Emergency Management Agency Department of Homeland Security
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Not Competed Only One Source
Pricing
Firm Fixed Price
Place of performance
Washington, DC 20472, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Funding Only Action P00009 · To DE-obligate excess funds. -$1
Funding Only Action P00008 · The purpose of this modification is to add funding clin 2001. $400,000
Funding Only Action P00007 · The purpose of this modification is to correct the funding issue by moving funding from clin 1001 to the correct clin 2001. $0
Funding Only Action P00006 · The purpose of this modification is to fund the additional work needed on clin 1001 $60,656
Exercise an Option P00005 $1,600,000
Other Administrative Action P00004 $0
Other Administrative Action P00003 $0
Funding Only Action P00002 $96,390
Exercise an Option P00001 $1,500,000
Original award $1,461,100

About this award

This federal contract award is for FEMA's Ready Campaign, which promotes emergency preparedness. The prime contractor is The Advertising Council Inc., doing business as AD Council, a non-profit organization that develops and distributes public service advertising campaigns on behalf of various federal agencies. The contract has a ceiling value of $5,118,144.86 and is a firm-fixed-price delivery order. It does not have a set-aside designation. The AD Council has also been awarded multiple Indefinite Delivery Contracts and Blanket Purchase Agreements from FEMA, the National Highway Traffic Safety Administration (NHTSA), and the Executive Office of the President Office of Administration, which allow federal agencies to efficiently procure the AD Council's expertise in creating and distributing large-scale public awareness campaigns across various media platforms.

Quick answers

Who was awarded contract 70FA4020F00000026?

70FA4020F00000026 was awarded to The Advertising Council Inc. by FEMA Support Services Section (Federal Emergency Management Agency) on March 2, 2020.

How much is contract 70FA4020F00000026 worth?

The government has obligated $5,118,145 on 70FA4020F00000026.

Which agency awarded contract 70FA4020F00000026?

FEMA Support Services Section (Federal Emergency Management Agency) awarded 70FA4020F00000026, with funding from Federal Emergency Management Agency (Department of Homeland Security).

Is contract 70FA4020F00000026 an order under another contract?

Yes. 70FA4020F00000026 is a delivery order under 70FA4020D00000003, an indefinite delivery contract.

Was contract 70FA4020F00000026 competed?

The extent of competition for 70FA4020F00000026 was not competed.

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