FEMA's ready campaign
Ended Awarded Last action
- Contract number
- 70FA4020F00000026
- Awardee
-
The Advertising Council Inc. UEI JV39FYRGTSF3
- Awarding agency
-
FEMA Support Services Section
Federal Emergency Management Agency, Department of Homeland Security
- Obligated
- $5,118,145
Award facts
- Contract value 100% obligated
- $5,118,144.86 Current and potential, with all options
- Completion date 100% complete
-
- Current, with exercised options
- Potential, with all options
- Contracting staff
- Funding agency
- Federal Emergency Management Agency Department of Homeland Security
- NAICS code
- 541810 Advertising Agencies
- Set-aside
- No set-aside
- Competition
- Not Competed Only One Source
- Pricing
- Firm Fixed Price
- Place of performance
- Washington, DC 20472, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Funding Only Action | -$1 | |
| Funding Only Action | $400,000 | |
| Funding Only Action | $0 | |
| Funding Only Action | $60,656 | |
| Exercise an Option | $1,600,000 | |
| Other Administrative Action | $0 | |
| Other Administrative Action | $0 | |
| Funding Only Action | $96,390 | |
| Exercise an Option | $1,500,000 | |
| Original award | $1,461,100 |
About this award
This federal contract award is for FEMA's Ready Campaign, which promotes emergency preparedness. The prime contractor is The Advertising Council Inc., doing business as AD Council, a non-profit organization that develops and distributes public service advertising campaigns on behalf of various federal agencies. The contract has a ceiling value of $5,118,144.86 and is a firm-fixed-price delivery order. It does not have a set-aside designation. The AD Council has also been awarded multiple Indefinite Delivery Contracts and Blanket Purchase Agreements from FEMA, the National Highway Traffic Safety Administration (NHTSA), and the Executive Office of the President Office of Administration, which allow federal agencies to efficiently procure the AD Council's expertise in creating and distributing large-scale public awareness campaigns across various media platforms.
Quick answers
Who was awarded contract 70FA4020F00000026?
70FA4020F00000026 was awarded to The Advertising Council Inc. by FEMA Support Services Section (Federal Emergency Management Agency) on March 2, 2020.
How much is contract 70FA4020F00000026 worth?
The government has obligated $5,118,145 on 70FA4020F00000026.
Which agency awarded contract 70FA4020F00000026?
FEMA Support Services Section (Federal Emergency Management Agency) awarded 70FA4020F00000026, with funding from Federal Emergency Management Agency (Department of Homeland Security).
Is contract 70FA4020F00000026 an order under another contract?
Yes. 70FA4020F00000026 is a delivery order under 70FA4020D00000003, an indefinite delivery contract.
Was contract 70FA4020F00000026 competed?
The extent of competition for 70FA4020F00000026 was not competed.
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