Ncsa services option year 1 29 DEC 24 to 28 DEC 25

Active Definitive Contract Awarded Last action

Contract number
W912NR24C0002
Awardee
Awarding agency
Obligated
$498,000

Award facts

Opportunity
  • W912NR24R0045 Solicitation number
Contract value 40% obligated
  • $747,000.00 Current, with exercised options
  • $1,245,000.00 Potential, with all options
Completion date 57% complete
  • Current, with exercised options
  • Potential, with all options
Contracting staff
Funding agency
Department of the Army Department of Defense
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
1 offer Only One Source
Pricing
Firm Fixed Price
Place of performance
Baton Rouge, LA 70801, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Exercise an Option P00004 · This contract is to provide the louisiana army national guard (LAARNG) the ability to advertise at the state and local level by exercising option year 2 (29… $249,000
Other Administrative Action P00003 · Reason for modication to implement deviation E.O 14173. $0
Exercise an Option P00002 $249,000
Other Administrative Action P00001 · Ncsa services $0
Original award Ncsa, non-commercial sustaining announcements, broadcasts in markets large-small, giving priority treatment for avail. Airtime, receiving repeated air-time… $249,000

About this award

Written by GovTribe AI ·

The Department of the Army awarded a definitive contract to the Louisiana Association of Broadcasters (UEI: FNMNUJV2U8A3) on December 27, 2023, to provide advertising services supporting recruitment and outreach efforts for the Louisiana Army National Guard (LAARNG). The contract is structured as a firm fixed-price agreement with a ceiling value of $1.245 million and an ultimate completion date of December 28, 2028. The initial option year runs from December 29, 2024, through December 28, 2025, with the contract containing additional option years, including Option Year 2 (December 29, 2025–December 28, 2026), which will enable LAARNG to continue advertising at the state and local level. The place of performance is Baton Rouge, Louisiana.

This contract was awarded without set-aside designation and represents a firm fixed-price commitment from the Department of the Army to leverage the Louisiana Association of Broadcasters' media expertise and network for LAARNG recruiting and marketing initiatives. The multi-year structure with option years provides LAARNG flexibility to sustain its advertising campaigns across Louisiana media markets while maintaining cost certainty through the firm fixed-price pricing model.

Quick answers

Who was awarded contract W912NR24C0002?

W912NR24C0002 was awarded to Louisiana Association Of Broadcasters by Louisiana National Guard (Army National Guard) on December 27, 2023.

How much is contract W912NR24C0002 worth?

The government has obligated $498,000 on W912NR24C0002. Its current value, with exercised options, is $747,000. Its potential value, with all options, is $1,245,000.

Which agency awarded contract W912NR24C0002?

Louisiana National Guard (Army National Guard) awarded W912NR24C0002, with funding from Department of the Army (Department of Defense).

Was contract W912NR24C0002 competed?

The government received 1 offer.

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