Advertising for montana army national guard using social media and digital media.
Ended Definitive Contract Awarded Last action
- Contract number
- W9124V24C0002
- Awardee
-
Campbell & Co Advertising Agency LLC UEI X47BSA5KEN43
- Awarding agency
-
Montana National Guard
Army National Guard, Department of Defense
- Obligated
- $42,000
Award facts
- Opportunity
-
- Request for Information: Social Media Advertising Pre-Solicitation · W9124V24Q0002 · Posted Jan 30, 2024
- Contract value 12% obligated
-
- $42,000.00 Current, with exercised options
- $352,347.00 Potential, with all options
- Completion date 100% complete
-
- Current, with exercised options
- Potential, with all options
- Contracting staff
- Funding agency
- Department of the Army Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- HUBZone
- Competition
- Competed under SAP · 18 offers Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- Oklahoma City, OK 73102, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
About this award
This federal contract award is for a Definitive Contract with a Firm Fixed Price pricing type, valued at $352,347.00, to provide advertising services for the Montana Army National Guard using social media and digital media platforms. The contract was awarded to Campbell & Co Advertising Agency LLC, a small business with multiple socioeconomic certifications including HUBZone, Women-Owned Small Business, and Economically Disadvantaged Women-Owned Small Business. The contract has a period of performance ending on June 30, 2029 and was awarded by the Department of the Army on July 1, 2024. The contract was set aside for HUBZone small businesses.
The original solicitation was a Request for Information (RFI) issued by the Montana Army National Guard to gather market research and input on an upcoming requirement for social media advertising and boosting services. The draft Performance Work Statement indicates the contractor will be required to boost at least one existing post per week on Facebook, Instagram, and Snapchat, as well as advertise at least two new posts per month on these platforms. The contractor must also conduct A/B testing and submit monthly status reports.
Quick answers
Who was awarded contract W9124V24C0002?
W9124V24C0002 was awarded to Campbell & Co Advertising Agency LLC by Montana National Guard (Army National Guard) on July 1, 2024.
How much is contract W9124V24C0002 worth?
The government has obligated $42,000 on W9124V24C0002. Its potential value, with all options, is $352,347.
Which agency awarded contract W9124V24C0002?
Montana National Guard (Army National Guard) awarded W9124V24C0002, with funding from Department of the Army (Department of Defense).
Was contract W9124V24C0002 competed?
The extent of competition for W9124V24C0002 was competed under sap. The government received 18 offers. It was set aside: HUBZone.
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