RRB BPA call #16 - #19

Ended Awarded Last action

Contract number
W912JM25FA002
Awardee
Awarding agency
Obligated
$5,367

Award facts

Contract value 100% obligated
$5,366.80 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Contracting staff
Funding agency
Department of the Army Department of Defense
NAICS code
541820 Public Relations Agencies
PSC
R699 Support- Administrative: Other
Set-aside
Total Small Business
Competition
Competed under SAP · 3 offers Simplified Acquisition
Pricing
Firm Fixed Price
Place of performance
Marietta, GA 30060, USA

Award details come from SAM.gov/FPDS.

About this award

This federal contract award was issued by the Department of the Army to Alliance Activation, LLC, a self-certified small disadvantaged and veteran-owned business. The contract, valued at $5,366.80, is a Blanket Purchase Agreement (BPA) call order under a larger $250,000 BPA contract (W912JM23A0003) held by Alliance Activation.

The BPA call orders provide outdoor advertising and media buying services to support the Army's public affairs and recruitment initiatives. This includes the placement of billboard advertisements and coordinated media campaigns across different regions. The contract has a total small business set-aside designation, indicating it is restricted to qualified small businesses.

Alliance Activation, LLC specializes in providing these types of advertising and promotional services to the federal government, particularly the Department of the Army. The company has secured multiple BPA call orders under this larger contract vehicle, suggesting it plays a significant role in the Army's marketing and communication strategies.

Quick answers

Who was awarded contract W912JM25FA002?

W912JM25FA002 was awarded to Alliance Activation, LLC by Georgia National Guard (Army National Guard) on December 18, 2024.

How much is contract W912JM25FA002 worth?

The government has obligated $5,367 on W912JM25FA002.

Which agency awarded contract W912JM25FA002?

Georgia National Guard (Army National Guard) awarded W912JM25FA002, with funding from Department of the Army (Department of Defense).

Is contract W912JM25FA002 an order under another contract?

Yes. W912JM25FA002 is a BPA call under W912JM23A0003, a blanket purchase agreement.

Was contract W912JM25FA002 competed?

The extent of competition for W912JM25FA002 was competed under sap. The government received 3 offers. It was set aside: Total Small Business.

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