Barbell Logic Inc.
Springfield, MO Doing business as Starting Strength Online Coaching
- UEI
- UUL1EN8X76U1
- CAGE
- 8BTZ3
- SAM.gov registration
- Active through
Company facts
- Self-certified in SAM.gov
- Entity structure
- Corporate Entity (Not Tax Exempt)
- NAICS codes registered in SAM.gov
- SAM.gov registration date
- Physical address
- 2333 W Dearborn St, Springfield, MO 65807, USA
- Website
- barbell-logic.com
- Founded
- 2016
- Employees
- 11-50
- Estimated annual revenue
- $1M-$10M
- Industry
-
- Consumer Discretionary
- Consumer Services
- Diversified Consumer Services
- Education Services
- SIC code
- 82 Educational Services
Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .
Recent federal awards
| Award | Agency | Obligated | Awarded |
|---|---|---|---|
| Artificial intelligence coaching for physical readiness dominance | Air Force Research Laboratory | $1,247,331 | |
| Small business technology transfer phase i FX24D-PTCSO1-0491 fit for the future: automated coaching and wearable… | Air Force Research Laboratory | $108,723 | |
| Remote automated fitness coaching for airmen and guardian readiness and deployability | Air Force Research Laboratory | $74,798 | |
| Specialized physical readiness thru for special operations units | Air Force Research Laboratory | $1,249,858 | |
| Strength conditioning services | Washington National Guard | $7,885 |
About Barbell Logic Inc.
Barbell Logic Inc., doing business as Starting Strength Online Coaching, is a for-profit corporate entity registered in SAM.gov since June 2019, specializing in innovative fitness coaching and technology solutions. The company primarily serves federal clients, with a strong focus on developing advanced fitness and physical readiness technologies for military personnel. Based in Springfield, Missouri, Barbell Logic has established itself as a key provider of remote automated fitness coaching services and technological solutions that enhance physical training methodologies.
Through multiple federal contract awards from the Air Force Research Laboratory (AFRL), Barbell Logic has consistently secured Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) contracts totaling approximately $2.68 million. These contracts are exclusively set aside for total small businesses and focus on developing cutting-edge technologies for military fitness and readiness. Specific project scopes include creating artificial intelligence-driven coaching platforms, automated fitness technologies with wearable integration, and specialized physical readiness training solutions for Airmen, Guardians, and special operations units. The company's contract work demonstrates a nuanced approach to enhancing military personnel's physical capabilities through technological innovation, with contract values ranging from $74,798 to $1,247,331 and project completion dates extending through May 2026. Each contract has been a purchase order type, predominantly with the Department of Defense, specifically the Air Force Research Laboratory, highlighting Barbell Logic's expertise in developing advanced fitness technologies for military applications.
SBA capabilities narrative
Barbell Logic can, does, and will continue to have the following capabilities:
Connection to Expert, Professional Coaches
Intelligent, Task-Driven, Personalized Programming
Rapid Feedback on Workouts
Metrics to Demonstrate Progress & Compliance
Ability to Train wherever, whenever, with whatever equipment is available
Technique Coaching
Nutrition Coaching
Communication & Coaching Through Proprietary Web Application
Can Modify & Improve Web Application for Customers' Needs
How-To Exercise Video Library
Multi-Media Content Library
Quick answers
What is Barbell Logic Inc.'s UEI?
Barbell Logic Inc.'s Unique Entity ID (UEI) in SAM.gov is UUL1EN8X76U1.
What is Barbell Logic Inc.'s CAGE code?
Barbell Logic Inc.'s CAGE code is 8BTZ3.
What is Barbell Logic Inc.'s primary NAICS code?
Barbell Logic Inc.'s primary NAICS code is 621399 (Offices of All Other Miscellaneous Health Practitioners).
Where is Barbell Logic Inc. located?
Barbell Logic Inc.'s physical address in SAM.gov is 2333 W Dearborn St, Springfield, MO 65807, USA.
Is Barbell Logic Inc. registered in SAM.gov?
Yes. Barbell Logic Inc.'s SAM.gov registration is active through July 20, 2027.
What is Barbell Logic Inc.'s most recent federal award?
Barbell Logic Inc.'s most recent federal contract award is Artificial intelligence coaching for physical readiness dominance (FA864924P0991), from Air Force Research Laboratory, on August 16, 2024.
On GovTribe
See Barbell Logic Inc.'s full federal record
- Federal contract awards
- Funding analysis by agency, NAICS and set-aside
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