Juan Angel Romero Mayes

Juan Angel Romero Mayes, doing business as Alpha Car Rental, a Honduras-based for-profit vehicle rental operator, holds a single-award $5 million blanket purchase agreement with the Department of the Army Southern Command as a prime contractor and competes without set-aside designation in full-and-open federal procurements. Alpha Car Rental has received 43 BPA call orders and purchase orders since August 2021, all under the Army Southern Command vehicle rental agreement (W912QM21A0012) or drawn from Army Special Operations Command authority, generating $6.8 million in combined potential value across a portfolio concentrated entirely in commercial non-tactical vehicle rental and leasing services.

The vendor's customer footprint is narrow and stable. The Department of the Army Southern Command accounts for 34 awards ($6.5 million) and the Department of the Army Special Operations Command for 9 awards ($297 thousand), representing 100% of recent federal activity. Both customers draw exclusively from the same underlying $5 million single-award BPA mechanism, meaning the vendor operates under one parent vehicle across both Army commands. Award activity has accelerated year over year—from 7 awards in 2022 to 13 in 2025—with the most recent call order placed February 15, 2026. Obligated dollars track at $1.8 million (26% of the combined potential value ceiling), indicating active utilization against the BPA's available capacity.

Alpha Car Rental's scope centers on rental and lease delivery of full-size 4x4 sport utility vehicles (7-passenger, 5-door, diesel or gasoline with GPS and automatic transmission), pickup trucks (4x4, double-cab configurations), and mid-size SUVs without drivers in Honduras. Representative recent awards include a $123,933.96 call order from Army Southern Command (August 1, 2025) for non-tactical vehicles supporting the Special Forces Assistance Band Honduras mission; a $69,600 call order from Army Special Operations Command (December 21, 2025) for three 7-passenger SUVs and two 4x4 pickup trucks; and a $38,400 call order for four SUVs and one pickup truck supporting ARFOR-MPS mission operations at JTF-Bravo (February 11, 2026). The vendor has delivered vehicles to support Joint Task Force-Bravo, Army Forces (ARFOR), Psychological Operations, Military Police units, and special operations teams across Honduras and Central America since the BPA's inception in August 2021.

Six awards (combined potential value $291 thousand) reach ultimate completion inside the next twenty-four months, creating a recompete cliff limited in magnitude but representing the vendor's near-term pipeline renewal exposure. The vendor maintains active SAM registration through December 8, 2026 and carries no subcontract footprint—all 43 awards are prime performance by Alpha Car Rental itself. The business model is geographically fixed and mission-dependent; cumulative call order activity exceeding $500 thousand against the original BPA demonstrates sustained Army reliance, but the vendor's market is bounded to Army vehicle requirements in Honduras and has no identifiable pathway into other federal agencies or higher-value multiagency vehicles such as GWACs or government-wide schedules.