BSN Sports, LLC

BSN Sports, LLC, headquartered in Dallas, Texas, supplies recreational and athletic equipment to the federal government as a prime contractor across 1,984 awards without reliance on small business set-asides, competing in full-and-open procurements. The company operates across a portfolio dominated by sporting goods distribution, gymnastic equipment, and fitness apparatus—including dumbbells, barbells, weight benches, folding tables, game equipment, and specialized items such as wrestling mats and football helmets—delivered to military installations, federal agencies, and educational entities.

Customer concentration is heavily skewed toward the General Services Administration Federal Acquisition Service, which accounts for 337 awards worth $27.1 million in combined potential value—78% of the company's documented portfolio dollars. The top five customer agencies account for 64% of recent award volume, with the Department of the Army, Department of the Army Central Command, and Department of the Army Materiel Command TACOM Life Cycle Management Command rounding out the primary customer set. By dollar value, the concentration is even tighter: GSA FAS dominates, followed at distance by the Department of Defense Education Activity ($567 thousand), United States Marine Corps ($269 thousand), Department of the Interior Bureau of Indian Affairs Southern Plains Region ($242 thousand), and the Department of the Army ($229 thousand). The portfolio spans 129 distinct federal agencies, but the dollars are front-loaded.

BSN Sports holds positions on multiple GSA schedules. The Federal Supply Schedule GS07F9298G carries 755 task orders worth $1.5 million in combined potential value, and the Federal Supply Schedule GS07F0338J carries 136 task orders worth $318 thousand. The company also operates under a Multiple Award Schedule (32 task orders, $215 thousand) and holds at least two blanket purchase agreements. A single-award indefinite-delivery contract with Defense Logistics Agency Aviation, valued at $421,056 and running through October 2028, has supported five delivery orders to date for weighing scales (NSN 6670-01-397-6753), with cumulative delivery order value of $168,422.40 as of October 2025.

Award activity shows a sharp recent contraction. The company received 112 awards in 2021, which dropped to 15 in 2022, recovered partially to 49 in 2023, declined to 29 in 2024, and has recorded only 4 awards in 2025 year-to-date through October. The portfolio's combined potential value is $34 million against $10.1 million in obligated dollars (30% obligation rate), suggesting significant unexercised ceiling authority. Recent awards span June 2023 through October 2025, with the most recent being a $22,222.40 delivery order from DLA Aviation on October 19, 2025, for weighing scales.

BSN Sports competes exclusively in open competition; no awards carry set-aside designations. The company's award concentration by product aligns with its core capability: 1,480 awards for recreational and gymnastic equipment, 345 for athletic and sporting equipment, and 28 for games, toys, and wheeled goods. NAICS-level concentration reflects sporting goods distribution (901 awards) and game and toy manufacturing (760 awards). Representative work includes a $107.6 million fitness and intramural sports equipment order from the Department of the Air Force for Japan (September 2022), a $77.9 thousand assortment of athletic equipment purchase order from the U.S. Military Academy at West Point (September 2025), $19.9 thousand wrestling mats for Vilseck High School in Germany through DoDEA (August 2022), and $11.4 thousand fitness equipment for the Youth Regional Treatment Center through Indian Health Service (April 2022). Bulk of recent volume consists of small purchase orders under $2,000 for individual items such as dumbbells, weight belts, game equipment, and gymnasium apparatus sourced through GSA FAS.

The vendor holds a subsidiary relationship with Sport Supply Group Inc., though the source does not elaborate on subsidiary operational scope or capability framing beyond noting prior supply of weighing scales to DLA.