AED Brands, LLC

AED Brands, LLC, a woman-owned small business based in Kennesaw, Georgia, supplies automated external defibrillators (AEDs), batteries, electrode pads, and related emergency medical equipment to federal agencies exclusively as a prime contractor through the GSA Schedule Medical Equipment and Supplies contract (FSS-65-II-A). The vendor does not pursue or hold subcontractor awards and operates entirely on its own account.

AED Brands' capability set is narrowly focused on AED hardware and consumables. Recent representative awards include a $563.8 thousand delivery order from the Department of Veterans Affairs for 60 semi-automatic LifePak CR2 defibrillators and AED servicing (set-aside for total small business, completion May 2026); an $84.5 thousand delivery order from the Department of Agriculture Forest Service for Powerheart G5 AEDs with integrated CPR metronome; a $45.8 thousand delivery order from the Department of Agriculture's Animal and Plant Health Inspection Service for AED defibrillators; and a $23.6 thousand delivery order from the Defense Health Agency for defibrillator supply (completion September 2026). Smaller orders span battery replacement ($5.5 thousand from Naval Sea Systems Command for Powerheart G3 batteries), electrode pads, and wall-mounted cabinet systems. The vendor delivers across multiple AED product lines including Powerheart G5, Cardiac Science G5, LifePak CR2, and Defibtech models.

Customer concentration is heavily weighted toward the Department of Veterans Affairs Veterans Integrated Service Network 12, which accounts for 2 awards totaling $2.4 million in combined potential value — roughly 58% of the vendor's total combined potential value across all 117 awards. The top five customer agencies by potential value account for that same 58% share, indicating sharp concentration risk. By award count, concentration is far lighter: Naval Sea Systems Command leads with 5 awards ($15 thousand combined potential value), followed by the Department of State's Bureau of European and Eurasian Affairs with 4 awards ($28 thousand) and the State Department's Bureau of Western Hemisphere Affairs with 3 awards ($44 thousand). The vendor has served 88 distinct customer agencies, but the dollar base is narrow.

AED Brands operates almost entirely through the GSA Schedule Medical Equipment and Supplies vehicle, placing 81 task orders (combined potential value $1.7 million) against it. All 117 recent awards are delivery orders or purchase orders issued against this single parent vehicle, with no IDIQs, BPAs, or other contracting mechanisms in the current footprint.

Activity has been variable: three awards in 2021, eight in 2022, four in 2023, six in 2024, and two in 2025 year to date. The vendor's combined potential value across all awards is $4.5 million with $2 million obligated (45% realization rate). Only one award carrying $24 thousand in potential value reaches ultimate completion within the next twenty-four months, limiting near-term recompete exposure. The vendor's primary NAICS concentration sits in Surgical and Medical Instrument Manufacturing (65 awards) and Electromedical and Electrotherapeutic Apparatus Manufacturing (27 awards), with PSC coding mirroring the focus: Medical and Surgical Instruments, Equipment, and Supplies (66 awards) and Safety and Rescue Equipment (29 awards).

AED equipment, program services, CPR