Sponsorship Opportunity Kentucky Proud Livestock Classic

The Kentucky Department of Agriculture is seeking sponsorship opportunities for the Kentucky Proud Livestock Classic, a livestock show scheduled for September 6, 2025, at the Central Kentucky Ag Expo Center in Liberty, Kentucky. This Request for Proposal (RFP) aims to secure total sponsorship of $70,000 through five tiered sponsorship levels ranging from $500 to $20,000, each offering distinct marketing and event participation benefits. Potential sponsors must submit electronic proposals through the Kentucky Vendor Self Service System by May 23, 2025, at 2:00 PM EST, with all inquiries due by May 1, 2025. The sponsorship will cover critical event expenses including show premiums, facility rental, fencing, shavings, marketing, advertising, and awards. Evaluation of sponsorship proposals will be based on three key criteria: responsiveness (20 points), background (20 points), and sponsorship response (60 points). Sponsorship levels include Trail Boss ($20,000), Wrangler ($10,000), Stockman ($5,000), Drover ($1,000), and Ranch Hand ($500), with increasingly comprehensive benefits such as logo placement, banner rights, press release mentions, and event table opportunities.

The RFP does not explicitly indicate specific set-aside designations or restrictions for disadvantaged enterprises. The Kentucky Department of Agriculture reserves the right to negotiate with responding entities and requires selected sponsors to provide payment within 30 days of notification. Sponsors are explicitly prohibited from claiming official endorsement by the Commonwealth. The total procurement value is $70,000, with sponsorship levels strategically structured to accommodate various levels of financial commitment and marketing exposure. While no incumbent vendors are mentioned, the sponsorship opportunity appears open to a wide range of potential corporate and organizational sponsors interested in supporting the Kentucky Proud Livestock Classic. The event's sponsorship structure allows for flexible participation, enabling businesses and organizations to align their marketing objectives with the agricultural showcase while supporting a state-level livestock event.