Oceano Dunes Marketing and Research

The state of California is soliciting proposals for Project #C1553024, a marketing and research initiative focused on the Oceano Dunes Off-Highway Motor Vehicle Recreation area. The procurement seeks a contractor to provide comprehensive outreach and marketing support to promote safety and education for visitors to the recreation area. Key deliverables likely include developing marketing materials, conducting research, and creating educational campaigns about responsible off-highway vehicle use. The solicitation was posted on May 24, 2016, with a proposal due date of June 14, 2016. Two addendums have been issued to the original solicitation, which potential bidders must carefully review. The project requires detailed bid forms (C1553024_Bid_Forms.pdf) and a comprehensive solicitation document (C1553024_Solicitation.pdf) that likely outline specific qualifications, technical requirements, and evaluation criteria for potential contractors.

While specific set-aside designations are not explicitly detailed in the provided information, state contracts often include provisions for disadvantaged business enterprises or local small businesses. The contract appears to be open to marketing research firms, communication agencies, or consultants with expertise in recreational safety and public outreach. The budget and potential award value are not specified in the available documents, though government marketing and research contracts typically range from $50,000 to $250,000 depending on scope. Potential bidders will need to carefully review the addendums and solicitation documents to understand the full requirements, including any potential integration with existing communication infrastructure or technological platforms related to the Oceano Dunes recreational area. Interested contractors should thoroughly examine the attached documents, particularly Addendum #1 and Addendum #2, to ensure complete understanding of the project specifications and submission requirements.