KHP SPONSORSHIP - Kentucky Horse Park Campground: Mini Golf

The Kentucky Horse Park is seeking sponsorship opportunities for its new 18-hole mini golf facility located within the campground, targeting debut in Spring 2026. The Request for Proposal (RFP) solicits sponsorships from businesses interested in marketing partnerships, with up to 30 total sponsorship options available. Sponsorship packages range from individual hole sponsorships to comprehensive 18-hole packages, including options for picnic table logo umbrellas, park benches with sponsor placards, and golf cart amenity sponsorships. Proposals must be submitted via the Vendor Self Service website by January 6, 2026 at 3:00 PM, with responses evaluated on a 100-point scale. Evaluation criteria include 20 points for responsiveness, 20 points for respondent background and compatibility with the Kentucky Horse Park's mission, and 60 points for the sponsorship offering. A minimum score of 80 is required for consideration, and sponsors will receive marketing benefits such as facility signage, promotional material recognition, permission to place promotional materials, up to two annual Kentucky Horse Park passes, and four annual mini golf rounds.

The RFP does not specifically mention set-aside designations for disadvantaged enterprises. Sponsorship costs range from $1,000 to $24,000, with flexibility for all-cash or hybrid cash-plus-in-kind contributions. Respondents must demonstrate financial stability and provide a notarized affidavit confirming compliance with campaign finance laws. The contract term is a minimum of one year with four additional one-year renewal options. The Kentucky Horse Park reserves the right to reject respondents whose branding, image, or mission conflicts with the agency's goals. No incumbent vendors are mentioned, and the solicitation does not indicate requirements for existing infrastructure or technology integration. The mini golf facility is expected to serve over 40,000 annual campers and the general public, presenting significant visibility for potential sponsors. The procurement is being managed by the Kentucky Horse Park Purchasing Office, located at 4089 Ironworks Parkway in Lexington, Kentucky.