KHP SPONSORSHIP - Breeds' Barn Shows Sponsor

The Kentucky Horse Park, an agency of the Commonwealth of Kentucky located in Fayette County, is issuing a Request for Proposal (RFP) for a Breeds' Barn Shows Sponsorship opportunity. The sponsorship seeks one qualified respondent to provide financial support for the Breeds' Barn Shows, which feature demonstrations of various horse breeds including Arabian, Friesian, American Quarter Horse, and Lipizzan, performed twice daily during summer season with modified schedules in spring and fall. The shows attract local, national, and international visitors with 5-6 breed representatives per performance and generate thousands of annual impressions given the Kentucky Horse Park's 200+ events yearly and 1.7 million annual visitors. Respondents may structure their sponsorship as cash only at $25,000 per year or as a combination of $15,000 cash plus $10,000 in-kind products annually. The initial contract term is two years with two additional two-year renewal periods available. Proposals must be submitted via the Vendor Self Service website by January 6, 2026, at 3:00 PM. Evaluation criteria are based on a 100-point scale consisting of responsiveness to the solicitation (20 points), respondent background and compatibility with the Kentucky Horse Park mission (20 points), and the sponsorship response detailing offered items or money (60 points), with a minimum score of 80 points required for acceptance.

Sponsorship benefits include placement of five branded signs throughout the facility, verbal sponsor recognition at least twice per event, a display area in the Kids' Barn, website recognition with a live link, 25% discounted meeting space, branding on digital welcome signs, brochure placement in the Visitor Center, educational event hosting opportunities, and up to five complimentary Kentucky Horse Park passes annually. Respondents must submit a notarized affidavit confirming compliance with Kentucky campaign finance laws, proof of financial stability, and evidence of business authorization to operate in Kentucky. The RFP does not indicate any specific set-aside designations for disadvantaged enterprises or restrictions limiting respondent eligibility based on business classification. No incumbent vendors or current contractors are identified in the solicitation documents. The award value ranges from $25,000 to $25,000 annually for the cash-only option or $15,000 to $25,000 annually for the combined cash and in-kind product option, with the total contract value potentially reaching $100,000 to $150,000 over the initial two-year term depending on renewal periods exercised.