Jacksonville Baseball, LLC

The Florida Department of Agriculture and Consumer Services is pursuing a single source procurement with Jacksonville Baseball, LLC for a sporting event promotion and sponsorship contract. This procurement is specifically designed to promote the "Fresh From Florida" brand and generate additional retail sales for Florida agricultural products through advertising on Jacksonville Jumbo Shrimp platforms. The contract will run from execution through June 30, 2026, with an approximate contract amount of $50,000.00 and a total potential amount up to $75,000.00. The procurement is authorized under Chapter 571, Part II of Florida Statutes and is being conducted in Leon County. The single source justification is predicated on Jacksonville Baseball, LLC's exclusive ownership, licensing, naming rights, and trademark, which uniquely positions them as the sole vendor capable of providing these specific advertising services. Key deadlines include a posting date of May 28, 2025, with the last day for receipt of information set for June 18, 2025. Prospective vendors who believe they can provide similar commodities or contractual services are required to submit relevant information to the designated contact person by June 25, 2025.

The procurement appears to be a non-competitive, single source opportunity with no explicit set-aside designations or restrictions for disadvantaged enterprises. The contract is specifically tailored to Jacksonville Baseball, LLC, with no indication of alternative vendors or competitive bidding processes. The procurement is initiated by Briana Matchett, Development Representative II in the Division of Marketing and Development, and has been approved by senior officials including Susan McKinley, Director of Marketing and Development, and Yolanda Roundtree, Bureau Chief of Seafood and Agriculture Marketing. The total contract value ranges from $50,000.00 to a potential maximum of $75,000.00, covering the promotional services through June 30, 2026. No specific infrastructure or technology integration requirements are detailed in the available documentation. The Department will review any information received from potential vendors and, if no alternative sources are identified, will proceed with posting its intended decision to enter an agreement with Jacksonville Baseball, LLC on the Vendor Information Portal, in accordance with Section 120.57(3), Florida Statutes.