Geofencing Advertising Services

The San Jacinto Community College District (SJCCD) in Harris County, Texas is soliciting sealed proposals from qualified firms to provide geofencing advertising services. The scope of work includes strategy, media planning, buying, trafficking, tracking, and reporting services to support the college's marketing efforts. The contract term is one year with four one-year renewal options. The evaluation criteria focuses on the qualifications and experience of the firm, scope understanding and approach, sample media plan, references, and pricing. The proposal response requirements outline the information to be included in the written proposal, such as firm background, key staff, approach to managing digital campaigns, sample campaigns, and pricing details. Proposers must submit the proposal by February 16, 2024.

This procurement does not appear to have any set-aside designations or restrictions on the types of organizations that can respond. The RFP does not list any incumbent vendors or current contractors, nor does it mention any existing infrastructure or technology that requires integration. The RFP does not provide an estimated award value or budget range.