Social Media Management and Engagement Consulting

Closed Pre-Solicitation Posted

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Solicitation number
PANMCC24P0000_016460
Agency
Responses due
Set-aside
No set-aside

Opportunity facts

Place of performance
West Point, New York 10996, United States

Notice details come from SAM.gov. Updated .

About this opportunity

The U.S. Army Materiel Command Mission and Installation Contracting Command is seeking to procure a service contract for Social Media Management and Engagement Consulting for the Department of Admissions at the United States Military Academy, West Point, New York. The key objectives are to manage and grow the presence and audience engagement for USMA's designated social media channels, including Facebook, Instagram, and YouTube, with a focus on the target audience of post-Millennials/Generation Z college-bound high school students. The contractor must meet minimum qualifications including being a social media content marketing firm with experience in the public and government sectors. Responses to this sources sought notice are due by May 31, 2024 at 10:00 AM ET and should include details on the firm's capabilities, experience, and pricing information.

This requirement may be set aside for small businesses provided at least two qualified small businesses respond to the notice. The anticipated NAICS code is 516210 - Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers. Further details on the contract requirements and performance work statement are provided in the attached government file. Potential offerors are encouraged to monitor the Governmentwide Point of Entry for any future solicitation.

Notice text

THIS IS A Sources Sought Notice ONLY.

The U.S. Government anticipates procuring a service contract to provide Social Media Management and Engagement Consulting for the Department of Admissions at the United States Military Academy, West Point, New York.  This requirement would be procured on a small business set-aside basis, provided 2 or more qualified small businesses respond to this source sought synopsis with information sufficient to support a set-aside.  Be advised that the U.S. Government will not be able to set aside this requirement if 2 or more small businesses do not respond with information to support the set-aside.  We encourage all small businesses in all socioeconomic categories, including 8(a) Business Development Program, Small Disadvantage Business, Historically Underutilized Business Zone, Service-Disabled Veteran-Owned, and Women-Owned Small Business, to identify their capabilities in meeting the requirement at a fair market price.

This notice is issued solely for information and planning purposes – it does not constitute a Request for Quote (RFQ)/Invitation for Bid (IFB)/Request for Proposal (RFP) or a promise to issue an RFQ, IFB or RFP in the future.  This notice does not commit the U.S. Government to contract for any supply or service.  Further, the U.S. Government is not seeking quotes, bids or proposals at this time and will not accept unsolicited proposals in response to this source sought notice.  The U.S. Government will not pay for any information or administrative costs incurred in response to this notice. Submittals will not be returned to the responder.  Not responding to this notice does not preclude participation in any future RFQ or IFB or RFP, if any is issued.  If a solicitation is released, it will be synopsized on the Governmentwide Point of Entry.  It is the responsibility of potential offerors to monitor the Governmentwide Point of Entry for additional information pertaining to this requirement.  The anticipated NAICS code is 516210 - Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers.

A need is anticipated for the Social Media Management and Engagement Consulting at the United States Military Academy at West Point, NY.

In response to this source sought, please provide:

1.  Name of the firm, point of contact, phone number, email address, SAM’s Unique Entity Identifier, CAGE code, a statement regarding small business status (including small business type(s)/certifications(s) such as SDB, 8(a), HUBZone, SDVOSB, WOSB, etc.), and the corresponding NAICS code.

2.  Identify whether your firm is interested in competing for this requirement as a prime contractor or not.  Identify subcontracting, joint ventures or teaming arrangement that will be pursued, if any.

3.  Information in sufficient detail regarding previous experience (indicate whether as a prime contractor or subcontractor) on similar requirements (include size, scope, complexity, timeframe, government or commercial), pertinent certifications, etc., that will facilitate making a capability determination.

4.  Information to help determine if the requirement service is commercially available, including pricing information, basis for the pricing information (e.g., market pricing, catalog pricing), delivery schedules, customary terms and conditions, warranties, etc.

5.  Identify how the Army can best structure these contract requirements to facilitate competition by and among small business concerns.

6.  Identify any condition or action that may be having the effect of unnecessarily restricting competition with respect to this acquisition.  Please contact the MICC Advocate for Competition, Dayanna Wallace, at Dayanna.Wallace.civ@army.mil,  if you believe that this action is unreasonably restricting competition.  Include the subject of the acquisition, this announcement, and the MICC POC information from the SAM.gov notice.  Provide the specific aspects that unreasonably restrict competition and the rationale for such conclusion.

7.  Recommendations to improve the approach/specifications to acquiring the identified items.

8. Please send all responses no later than Friday, 31 May 2024 at 1000 hrs. ET to Dayanna Wallace, at Dayanna.Wallace.civ@army.mil, and be sure to include the Sources Sought Notice in your email subject line.

Files

File Type Posted
DRAFT - PWS - SOCIAL MEDIA MANAGEMENT (2024).pdf PDF

Notice history

Notice Type Posted
Social Media Management and Engagement Consulting Latest solicitation Solicitation
This notice Original Pre-Solicitation

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