Commercial Marketing Automation Platform (CMAP)

The General Services Administration Federal Acquisition Service Assisted Acquisition Services Region 5 seeks to award a single contract to support the National Marketing and Communication Division's initiatives through an Oracle Eloqua Marketing Automation Platform. The platform will be used to communicate, conduct digital engagement tracking, modeling and nurturing across various marketing media. Questions were due by October 26th, with government responses provided by November 3rd. Proposals are due by November 14th and will be evaluated based on technical qualifications and pricing. The contract will include a one-year base period and two six-month option periods, with pricing not to exceed 600 hours of professional services annually and platform pricing specified in the Schedule of Items and Prices.

There is no set-aside designation for this procurement. The NAICS code is 541613 and PSC code is D302. The performance work statement outlines requirements for maintaining the Oracle Eloqua platform and associated professional services to support agency initiatives. Pricing in the Schedule of Items and Prices includes standard production and test instances of the Oracle Eloqua platform for periods ranging from six to twelve months. The place of performance will be Chicago, Illinois.