Strategic_Plan_G4G_FinalFINAL_(1).pdf

This is a Request for Qualifications (RFQ) document issued by the City of Santa Fe's Office of Economic Development in New Mexico for the Feria Southside 2025-26 initiative. The procurement seeks qualified nonprofit or community-serving organizations to deliver event management and marketing/communications services supporting Hispanic and immigrant entrepreneurs. The project encompasses three community markets, two bilingual workshops with childcare provision, and one networking event scheduled for delivery between December 2025 and June 2026. Additionally, the scope includes monthly newsletters and bilingual marketing campaigns to ensure broad and equitable access to entrepreneurial programs. The RFQ was posted on November 3, 2025, with proposals due by November 14, 2025. The City will award two separate agreements under this procurement: Event Management (up to $45,000) and Marketing & Communications (up to $30,000), with applicants restricted to applying for only one scope of work.

The total potential funding for the project is $75,000, divided between the two service categories. Vendors selected for either agreement will be expected to collaborate closely with their counterpart organization, share databases with the City of Santa Fe, and co-develop integrated event campaigns. Evaluation criteria will assess applicants' ability to support equitable access to entrepreneurial programs, demonstrate community engagement capabilities, and show understanding of Feria Southside brand guidelines emphasizing bilingual communication and cultural relevance. The initiative specifically targets organizations with expertise in supporting Hispanic and immigrant entrepreneurship in Santa Fe County and appears designed to support local economic development goals by building diverse entrepreneurial ecosystems. No explicit set-aside designations are mentioned in the procurement documentation.