SOW RRB OSSAA Advertising FY26 rev2_Redacted.pdf

This is a Statement of Work (SOW) for a marketing partnership between the Oklahoma Army National Guard Recruiting and Retention Battalion (OKARNG-RRB) and the Oklahoma Secondary School Activities Association (OSSAA).

The OKARNG-RRB seeks to execute a strategic advertising initiative leveraging OSSAA championship events to increase brand recognition, generate qualified leads, and support recruiting efforts. The campaign targets potential recruits and key influencers (parents, coaches, and educators) through three primary channels: on-site venue branding, broadcast media, and digital platforms. The contractor must provide wrestling championship sponsorship services during the February-March 2026 OSSAA tournament season and conduct comprehensive winter sports marketing. Specific deliverables include exclusive wrestling presenting sponsor status with logo placement on 48 trophies and awards, cobranded media backups, recruiter participation at weigh-ins, press releases, merchandise branding, and opportunities to hand out awards to winning coaches. Winter sports marketing deliverables encompass LED signage, full-page game program advertisements, 30-second videoboard spots, gameday setup across seven specified events (dual state wrestling through basketball tournaments), public address announcements, school email communications, website logo placement, and static signage across all winter sports events from February through March. All items listed in Section 4 constitute the receivables. The delivery point information is redacted in the document. The SOW version date is March 2013.