RFPS30034902100383_Jun_23_25_solicitation_doc.pdf

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Attached to
Marketing/Advertising Services - Missouri State Fair
Solicitation number
RFPS30034902100383
Issued by
Clay County, Jefferson City, Missouri

About this file

This is a Request for Proposal (RFP) from the Missouri Department of Agriculture for Marketing/Advertising Services for the Missouri State Fair, solicitation number RFPS30034902100383. The RFP seeks a comprehensive marketing and advertising services vendor to develop strategic marketing plans, create advertising campaigns, design promotional materials, and execute media placements for the annual state fair event. The original contract period runs from November 1, 2021, through October 31, 2022, with three potential one-year renewal periods. Vendors were required to submit electronic responses through the MissouriBUYS system by December 16, 2020, at 2:00 PM CST, and a pre-proposal teleconference was held to allow vendors to ask questions about the RFP requirements.

The RFP does not specify a set budget or total contract value, but establishes payment terms of Net 45 Days with delivery terms of Free On Board Destination. The contract will be awarded to the vendor providing the best value to the Missouri Department of Agriculture, with the successful bidder responsible for creating various marketing materials including billboard designs, magazine advertisements, brochures, daily event guides, and digital marketing content. The solicitation is open to all qualified vendors, with no identified incumbent vendor or requirements for disadvantaged enterprise participation. The technical proposal will be evaluated based on the vendor's strategic approach, creative concepts, and measurable objectives for promoting the Missouri State Fair.

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Text version

Solicitation Number: RFPS30034902100383

Marketing/Advertising Services - Missouri State Fair

Request for Proposal - Services (RFPS)

State of Missouri

November 13, 2020 - December 16, 2020

Page:2

General Header Information

RFPS30034902100383

No. RFPS30034902100383 Title: Marketing/Advertising Services - Missouri State Fair Start Date: November 13, 2020 at 12:00:00 PM CST End Date: December 16, 2020 at 2:00:00 PM CST Vendor Q&A Start Date:

Vendor Q&A End Date:

Estimated Total Value:

Who can respond to this bid? : All Vendors Description: Agency - Department of Agriculture (Missouri State Fair)**Original

Contract Period - November 1, 2021 through October 31, 2022,**Three potential, one year contract renewal periods

Delivery Terms: Free On Board Destination Payment Terms: Net 45 Days Contact Information: State of Missouri

Megan Luebbert-Howser 301 West High Street Jefferson City MO, 65101 United States Tel: 573-751-1686 Megan.Howser@oa.mo.gov

Contact Details: If you have any questions, please contact:

Megan Luebbert-Howser 301 West High Street Jefferson City MO, 65101 United States Tel: 573-751-1686 Megan.Howser@oa.mo.gov

Selected Categories:

Page:3

Header Custom Fields:

RFPS30034902100383

NOTICE

Vendor Responsibility

The vendor is solely responsible for ensuring timely submission of their solicitation response. Failure to allow adequate time prior to the solicitation end date to complete and submit a response to a solicitation, particularly in the event technical support assistance is required, places the vendor and their response at risk of not being accepted on time.

The State of Missouri's Privacy Policy can be accessed here.

http://www.mo.gov/privacy-policy/

Page:4

Solicitation Requirements:

This bid has no questions defined.

RFPS30034902100383

REQUIREMENTS

Requirements:

To access the official solicitation document, which includes all applicable requirements, detailed specifications, and terms and conditions, the vendor must click on the Overview tab to view the solicitation. Under the Overview tab, the vendor must review and accept the solicitation documents under the Overview tab, and submit an electronic response to the solicitation through the

MissouriBUYS system.

ATTACHMENT INSTRUCTIONS

Uploading Attachments Uploading Attachments To A Bid Response - The vendor is solely responsible for downloading and reviewing the complete solicitation document and, if any, all solicitation attachments. The vendor shall further understand and agree that in order for the state to be able to conduct a complete evaluation of the vendor's response, the vendor is strongly advised to attach and upload completed

RFP exhibits, including Pricing Pages.

Page:5

Documents:

RFPS30034902100383 Marketing Advertising Services - Missouri State Fair.docx

Attachment 1 - Sponsor List.pdf

Attachment 2 - Milestones.pdf

Attachment 3 - Attendance.pdf

Attachment 4 - Post Fair Evaluation Report.pdf

Attachment 5 - General Marketing Plan.pdf

Attachment 6 - Sample Billboard 2019.jpg

Attachment 7 - Sample Billboard 2020.jpg

Attachment 8 - Sample Billboard 2019.jpg

Attachment 9 - Sample Magazine Advertisement.pdf

Attachment 10 - Sample Brochure.pdf

Attachment 11 - Sample Daily Guide.pdf

Attachment 12 - Sample Digital.pdf

Attachment 13 - Technical Proposal Evaluation Criteria.docx

RFPS30034902100383-01 Marketing Advertising Services - Missouri State Fair.docx

RFPS30034902100383 pre-preposal tele-conference attendance.docx

Page:6

Item Specifications Solicitation has been designated as having no line items.

Page:7

File details come from the government source that posted it. Updated .