RFP 23-04_Timeline Update.pdf
PDF 262 KB Posted
- Attached to
- Consumer Marketing
- Solicitation number
- RFP-07321
- Issued by
- Polk County, Florida
About this file
The document is a Request for Proposal (RFP) from the Florida Department of Citrus for consumer marketing services. The RFP seeks to secure an agency to serve as a key partner in the planning, execution, and evaluation of consumer marketing efforts focused on brand management, consumer engagement, paid media, digital media, social media, retail activation, influencer engagement and measurement, eCommerce, and performance marketing. The RFP provides a timeline of events, with a proposal due date of January 24, 2024, agency presentations scheduled for February 26 - March 5, 2024, and an award date of July 1, 2024.
The RFP is seeking proposals from agencies that specialize in the representation of agriculture commodities, trade associations, and/or global brands/brand families. The contract term is not specified. Pricing terms, set asides, funding requirements and sources, and other salient information are not provided in the document.
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Other files
| File | Type | Posted |
|---|---|---|
| RFP 23-04 Consumer Marketing.pdf | ||
| RFP 23-04_Questions and Answers.pdf |
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Text version
Maximize consumer demand for Florida citrus products to ensure the sustainability and economic well-being of the Florida citrus grower, the citrus industry and the State of Florida.
The Florida Department of Citrus is an Equal Opportunity Employer and Agency.
SHANNON R. SHEPP
EXECUTIVE DIRECTOR
PHONE: 863-537-3999
STEVE JOHNSON
CHAIRMAN
FLORIDA CITRUS COMMISSION
STATE OF FLORIDA
DEPARTMENT OF CITRUS
605 EAST MAIN STREET / P O BOX 9010 / BARTOW, FLORIDA 33831
www.FloridaCitrus.org
Date: January 17, 2024
To: Prospec�ve Respondents to RFP 23-04
From: Department of Citrus Purchasing Department
Subject: Timeline Update
RFP 23-04 is hereby amended as follows:
Sec�on 1.3 Timeline of Events is hereby amended as follows (dele�ons are shown by strikethrough and addi�ons are highlighted bold):
1.3 TIMELINE OF EVENTS
Opening dates are firm and cannot be changed. All other dates are subject to change. All changes to the Timeline of Events will be made through addendums to the solicita�on on the Vendor Informa�on Portal (VIP).
Request for Proposal posted on VIP December 4, 2023 Statement of Interest/Ques�ons Due December 18, 2023, 5:00 PM EST Pos�ng of Answers to Ques�ons December 21, 2023 Proposals Due/Opened* January 24, 2024, 2:00 PM EST
*PROPOSALS RECEIVED AFTER THIS TIME ARE NOT ELIGIBLE FOR AWARD.
Review and evalua�on January 26 – February 2, 2024 Post Semi-Finalist List on VIP February 5, 2024 Agency Presenta�ons at FDOC-Bartow** February 26 – March 5, 2024
March 6, 2024 Submited to the Citrus Commission March 20, 2024 Pos�ng of the Award Selec�on March 21, 2024 Award Date July 1, 2024
** Semifinalists will be notified of their presentation time.
http://www.floridacitrus.org/
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