PWS 8-19-26.docx

PERFORMANCE WORK STATEMENT (PWS) FOR

176WG Strategic Community Sponsorship Program: O'Malley Ice and Sports Center

1. General

1.1 Scope of Work: The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, to perform 176th Wing (176WG) Strategic Community Sponsorship Program: O'Malley Ice and Sport Center, as defined in this PWS.

1.2 Background: The 176WG requires a sustained community presence to support its mission of identifying and enlisting qualified individuals for the Alaska Air National Guard. This services contract will enable 176WG recruiters to showcase the Air National Guard with a targeted, high-visibility campaign within Anchorage, Alaska’s largest city center. This effort aims to create a persistent and positive brand presence, reaching a key demographic of potential military recruits, their families, and community influencers.

1.3 Period of Performance (PoP). The Period of Performance shall be one Base Year of 12 months and two (2) 12-month option years.

1.4 Place of Performance. O’Malley Ice and Sport Center, Anchorage, Alaska

1.5 General Information

1.5.1 Quality Assurance (QA). The Government shall evaluate the contractor’s performance under this contract in accordance with the Quality Assurance Surveillance Plan (QASP). This plan is primarily focused on what the Government must do to ensure that the contractor has performed in accordance with the performance standards. It defines how the performance standards will be applied, the frequency of surveillance, and acceptable quality level(s) (defect rate(s)).

1.6 Post Award Conference / Periodic Progress Meetings. The contractor agrees to attend any post award conference convened by the CO in accordance with Federal Acquisition Regulations (FAR) Subpart 42.5. The CO, 176WG recruiters, and other Government personnel, as appropriate, may meet periodically (CO discretion) with the contractor to review the contactor’s performance. Meetings will take place either in person or via TEAMS (or other similar means). At these meetings, the CO will apprise the contractor of how the Government views the contractor’s performance and the contractor shall apprise the Government of problems, if any, being experienced. The contractor shall resolve outstanding issues raised by the Government. Contractor attendance at these meetings shall be at no additional cost to the Government.

1.7 Contract Manager (CM). The contactor shall designate a CM who shall ensure performance under this contract. The name of this person, and an alternate who shall act for the contractor when the CM is absent, shall be designated in writing to the CO. The CM or alternate shall have full authority to act for the contractor on all contract matters relating to daily operation of this contract. The CM shall work through the COR, (or the CO if a COR is not assigned), to resolve issues, receive technical instructions, and ensure adequate performance of services. The CM shall ensure that contractor employees do not perform any services outside the scope of the contract without an official modification issued by the CO. The CM shall ensure contractor employees understand that services performed outside the scope of the contract are performed wholly at the expense of the contractor.

1.8 Combating Trafficking in Persons. The United States Government has adopted a zero-tolerance policy regarding trafficking in persons. Contractors and contractor employees shall not engage in severe forms of trafficking in persons during the period of performance of the contract; procure commercial sex acts during the period of performance of the contract; or use forced labor in the performance of the contract. The Contractor shall notify its employees of the United States Government’s zero tolerance policy, the actions that will be taken against employees for violations of this policy. Such actions may include, but are not limited to, removal from the contract, reduction in benefits, or termination of employment. The Contractor shall take appropriate action, up to and including termination, against employees or subcontractors that violate the US Government policy as described at FAR 22.17.

1.9 Organizational Conflicts of Interest (OCI). The contractor and subcontractor personnel performing services under this contract may receive, have access to or participate in the development of proprietary or source selection information (e.g., cost or pricing information, budget information or analyses, specifications, or work statements, etc.) or perform evaluation services which may create a current or subsequent OCIs, as defined in FAR Subpart 9.5. The contractor shall notify the CO immediately whenever it becomes aware that such access or participation may result in any actual or potential OCI and shall promptly submit a plan to the CO to avoid or mitigate any such OCI. The contractor’s mitigation plan will be determined to be acceptable solely at the discretion of the CO and in the event the CO unilaterally determines that any such OCI cannot be satisfactorily avoided or mitigated, the CO may affect other remedies as he or she deems necessary, including prohibiting the contractor from participation in subsequent contracted requirements which may be affected by the OCI.

2. Definitions and Acronyms. This section includes all applicable definitions and acronyms utilized in this PWS.

2.1 Definitions.

CONTRACTOR. A supplier or vendor awarded a contract to provide specific supplies or service to the government. The term used in this contract refers to the prime.

CONTRACTING OFFICER (CO). A person with authority to enter into, administer, and or terminate contracts, and make related determinations and findings on behalf of the government. Note: The only individual who can legally bind the government.

CONTRACTING OFFICER'S REPRESENTATIVE (COR). An employee of the U.S.

Government designated by the CO to monitor contractor performance. Such appointment shall be in writing and shall state the scope of authority and limitations. This individual has authority to provide technical direction to the Contractor as long as that direction is within the scope of the contract, does not constitute a change, and has no funding implications. This individual does NOT have authority to change the terms and conditions of the contract.

DEFECTIVE SERVICE. A service output that does not meet the standard of performance associated with the Performance Work Statement.

DELIVERABLE. Anything that can be physically delivered and includes non- manufactured things such as meeting minutes or reports.

QUALITY ASSURANCE. The government procedures to verify that services being performed by the Contractor are performed according to acceptable standards.

QUALITY ASSURANCE SURVEILLANCE PLAN (QASP). An organized written document specifying the surveillance methodology to be used for surveillance of contractor performance.

QUALITY CONTROL. All necessary measures taken by the Contractor to assure that the quality of an end product or service shall meet contract requirements.

SUBCONTRACTOR. One that enters into a contract with a prime contractor. The Government does not have privity of contract with the subcontractor.

2.2 Acronyms.

3. Requirements.

3.1 Recruiting and Advertising Services. The contractor shall:

3.1.1 Facility Naming Rights: Grant the AKANG exclusive naming rights for one ice rink facility, officially named the "Air National Guard Ice Arena." The contractor shall use this name in all public-facing materials, schedules, and facility signage. The contractor shall provide photographic evidence of implementation to the COR within 30 days of contract start.

3.1.2 Zamboni Advertising: Procure and apply one (1) full graphical wrap to both sides of a Zamboni ice-resurfacing machine using government-provided artwork.

3.1.3 On-Ice Logos: Install and maintain six (6) on-ice logos: two (2) at center ice, two (2) within opposing face-off circles, and two (2) behind each goal net. Final logo sizing and placement are subject to COR approval.

3.1.4 Dasher Board Advertisements: Provide and install three (3) dasher board advertisements in locations to be proposed by the Contractor and approved by the COR prior to installation.

3.1.5 Branded Locker Room: Designate one (1) locker room for exclusive AKANG branding, to include the installation and maintenance of government-provided graphics.

3.1.6 Digital Advertising: Display four (4) AKANG advertisements on LED wall displays. Advertisements shall run in a continuous loop during all public operating hours, with a display frequency ensuring a minimum of 4 impressions per hour.

3.1.7 Stairway Advertising: Install and maintain AKANG advertising graphics on four (4) prominent stairways within the facility, with final design and placement approved by the COR.

3.1.8 Asset Maintenance: Maintain all physical assets (wraps, logos, boards, etc.) in a first-class, presentable condition. The contractor shall report any damaged or defective materials to the COR within 24 hours of discovery. Repair or replacement shall be completed within 7 business days of discovery.

3.1.9 Monthly Summary Report: Provide a monthly electronic report summarizing all advertising activities performed, including confirmation of asset condition and any issues resolved.

3.1.10 Annual Forecast Calendar: Provide an annual electronic forecast of major events, tournaments, and activities scheduled at the facility that are relevant to the target recruiting demographic.

4. Government-Furnished Items.

4.1 Required Artwork:

4.1.1 The Government (via the COR) shall provide the contractor with high resolution, print-ready vector files for all required graphics. All artwork provided by the government remains the property of the US Government.

4.2

TECHNICAL EXHIBIT 1

Performance Requirements Summary

This Performance Requirements Summary includes performance standards. The Government will use these standards to determine contractor performance and will compare contractor performance to the Acceptable Quality Level (AQL).

Quality Levels (AQL) Surveillance Method / By Whom

18 August 2026

TECHNICAL EXHIBIT 2

Deliverables Schedule