Mosquito Solicitation QandA.pdf
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- Solicitation number
- 78446
About this file
This document contains questions and answers regarding solicitation number 78446 from the Centers for Disease Control and Prevention for mosquito educational outreach services in hurricane prone areas. The services required include developing a comprehensive media plan targeting key audiences using platforms such as Facebook and Nextdoor, creating social media graphics, GIFs, and a 30-60 second video. Print materials are not required but videos may be animated or include voiceover. The response is not to exceed 10 pages excluding the cover and table of contents. Payment will be made based on deliverables. The total contract value cannot exceed $250,000. The deadline for responses is September 26, 2023 at 5:00 PM Eastern Time and the solicitation is for a new requirement with no incumbent. English is the only required language for materials.
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Other files
| File | Type | Posted |
|---|---|---|
| A1b. Statement of Work.docx | DOCX document | |
| Combined Synopsis Solicitation.docx | DOCX document |
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Text version
25 September 2023
RFQ 75D30123Q17886
Questions and Answers for Combined Synopsis/Solicitation of Mosquito Educational Outreach for Hurricane Prone Areas
1. Reference: Evaluation subfactor 1 Media Plan (15 points): Proposal supports the development of a comprehensive media plan that takes into account key audiences and geographic locations.
Channels identified in the plan are relevant to the audience, content, and cost effective.
Question: Can you indicate the two platforms that you feel are essential to be included in the media plan?
a. CDC Response: There are several platforms that could be used, examples may include, but are not limited to Facebook, Nextdoor, and Google
2. Reference: Evaluation subfactor 2 Educational Materials (15 points): Quote supports the development of messaging and media products to meet the Government’s needs to get messages to the target audience. The Quoter’s ability to create engaging and meaningful media products. Question: Can you provide an estimated quantity of media products required over the contract period (nos. in terms of social media graphics, GIFs, short 30s videos, or print materials).
a. CDC Response: approximately 5 social media graphics, 3-5 GIFs, and at least 1 video between 30-60 sec.
3. Question: Can you please provide details regarding print materials - type, length (1 page, 2 page, etc.)? Please advise if videos required would be animated or would require shoots.
a. CDC Response: Videos could be animated or repurpose still photos or b-roll with voice over and graphic elements. A video shoot would not be required.
4. Reference: The Technical Submission (Volume II) shall not exceed 10 pages. Question: please confirm whether Cover page and Table of Contents are included in the page limit.
a. CDC Response: The cover page and table of contents are not included in the 10 page limit.
5. Reference: Evaluation subfactor 4 Media Reporting (15 points) How the quoter will inform the Government of program success and accomplishments. Question: What are the KPIs (key performance indicators) for this campaign? How will you measure the success of this campaign?
a. CDC Response: This evaluation subfactor is asking offerors to describe how they will measure and inform the Government of the program’s success.
6. Question: Would the government consider an alternate payment schedule than the one listed under Section 12, i.e., equal monthly payments rather than deliverable-based?
a. CDC Response: No, payments will be based on deliverables.
7. Question: Please confirm that $250,000 is the simplified threshold for the CDC on this procurement.
a. CDC Response: Yes, the simplified acquisition threshold is $250,000. This requirement falls under the simplified acquisition threshold.
8. Question: Paid Media: Should the vendor’s budget include the media buy?
b. CDC Response: Yes, the vendor’s budget should include media buy.
9. Question: Paid Media: Does the government have a requirement or guideline for how much the media buy should be, whether a dollar amount or a percentage of the total budget?
a. CDC Response: No, the determination of budget is up to each offeror.
25 September 2023
RFQ 75D30123Q17886
10. Reference: Page 1 of 4 / combined synopsis / “The contractor shall provide pricing for three Benchmark Scientific Bead Blaster 24R IAW the following specifications:” Question: Please confirm that this is a relic and can be deleted?
a. CDC Response: Yes, this is a typo; please disregard all references to the Benchmark Scientific Bead Blaster.
11. Question: Can the government confirm any language requirements for the materials/ads, i.e., English-only, English and Spanish, other priority languages, etc.?
a. CDC Response: English language is the only requirement for materials.
12. Ques�on: Is there an incumbent or is this a new requirement?
a. CDC Response: This is a new requirement.
13. Ques�on: Is there a budget ceiling for this requirement?
b. CDC Response: The budget is part of the cost proposal and should be determined by each offeror. However, this requirement falls under the Simplified Acquisi�on Threshold, which is currently $250,000 (i.e., the total award cannot exceed $250,000).
14. Ques�on: Is there a requirement to propose Key Personnel?
c. CDC Response: No, there is no key personnel requirement.
15. Question: Can the proposal/quote deadline be extended?
a. CDC Response: Due to fiscal year deadlines, the deadline for solicitation responses cannot be extended. The deadline remains 09/26/2023 at 5:00 PM Eastern Time (ET).
16. Question: How many past performances are required?
a. CDC Response: The number of past performances is at the discretion of each offeror.
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