Market_Segmentation__(1).pdf

The document is a Tapestry Segmentation profile prepared by Esri for the 5-minute and 10-minute drive time areas around 942 Main St, Manchester, Connecticut 06040. The analysis provides detailed demographic and socioeconomic insights for the area, including key facts about household income, education, age distribution, and neighborhood characteristics.

For the 5-minute drive time, the median household income is $196,501, with a median home value of $61,198. The area has 7,736 households with a median age of 37.5 years. Key educational statistics show 8% with no high school diploma and 30% with a college degree or higher. The top three Tapestry segments are Front Porches (43.6% of households), Parks and Rec (13.5%), and Metro Fusion (12.1%). The 10-minute drive time shows similar but slightly different demographics, with a median household income of $211,769 and 28,613 households, with a median age of 39.9 years. The educational breakdown is similar, with 8% without a high school diploma and 27% with a college degree or higher.