Firm_Experience_.pdf

This is a Firm Experience Qualifications form issued by the City of Palo Alto for use in the Graphic Design Services Request for Proposals (RFP #RFP196540). The form requires proposing firms to document their relevant project experience, including project names, client descriptions, scope of work performed, total project costs, percentage of firm responsibility, and completion dates along with client contact information. Firms must also indicate whether they met project schedules and budgets and provide brief statements describing their adherence to these parameters across multiple project examples. Proposals must be submitted electronically through OpenGov by Monday, March 9, 2026, at 3:00 pm, with questions due by March 2, 2026, at 1:00 pm. The procurement is for comprehensive graphic design services to support the City of Palo Alto Utilities' customer outreach and communications, including traditional materials (bill inserts, advertisements, brochures, posters), digital media (web content, social media graphics, infographics, videos), photography, videography, and promotional items on an indefinite-term, not-to-exceed budget per task basis.

The contract will be compensated on a task basis with progress payments calculated as a percentage of project completion, with monthly invoices processed and paid within thirty days. Proposers must submit fixed rates and per-unit pricing through the Cost Proposal form for various deliverables including rush work, advertisements, brochures, social media ads, and translation services. Required qualifications include audited or reviewed financial statements for two years, verification of financial stability through letters from financial institutions or updated Dun & Bradstreet reports, and comprehensive insurance coverage including General Liability ($1,000,000 per occurrence/$1,000,000 aggregate), Automobile Liability ($1,000,000 per person/$1,000,000 per occurrence), and Professional Liability/Errors and Omissions ($1,000,000 minimum). The RFP contains no set-aside designations or restrictions limiting participation, and no incumbent vendors or current contractors are identified. Evaluation criteria include quality of proposal (10%), proposed solution (25%), experience (20%), cost (15%), financial condition and stability (5%), timely performance (5%), prior record of performance with government agencies (10%), ability to provide ongoing services (5%), and compliance (5%). Either party may terminate the contract with ten days' written notice.