Firm_Experience_.pdf

This is a firm experience qualifications form for the City of Palo Alto Utilities' Request for Proposals #RFP196540 for comprehensive graphic design services. The solicitation seeks proposals for creative development and production across multiple platforms including traditional outreach materials (utility bill inserts, print advertisements, factsheets, brochures, posters, and displays), digital and online media (web content, social media advertisements, graphics, charts, infographics, videos, and interactive elements), photography and videography with regional context, illustrated and customized artwork, and promotional items. All deliverables and high-resolution design files become the property of the City of Palo Alto, with files transferred monthly. The engagement will be structured as a Not-To-Exceed Budget Per Task contract with indefinite term based on ongoing utility outreach needs, compensated on a task basis with progress payments calculated as a percentage of project completion. Proposals must be submitted electronically through OpenGov by Monday, March 9, 2026, at 3:00 pm, with questions due by March 2, 2026, at 1:00 pm.

Required qualifications include submission of firm experience documentation through this form demonstrating relevant project history with past clients, audited or reviewed financial statements for two years, and verification of financial stability through letters from financial institutions or Dun & Bradstreet reports updated within twelve months. Evaluation criteria include quality of proposal (10%), proposed solution (25%), experience (20%), cost (15%), financial condition and stability (5%), timely performance (5%), prior record of performance with government agencies (10%), ability to provide ongoing services (5%), and compliance (5%). The RFP contains no set-aside designations or restrictions limiting participation; all qualified individuals, firms, contractors, consultants, and entities meeting stated requirements are encouraged to respond. No incumbent vendors or current contractors are identified. Selected proposers must obtain and maintain comprehensive insurance coverage including Worker's Compensation, Employer's Liability, General Liability ($1,000,000 per occurrence/$1,000,000 aggregate), Automobile Liability ($1,000,000 per person/$1,000,000 per occurrence), and Professional Liability/Errors and Omissions ($1,000,000 minimum) from insurers rated A-:VII or higher by AM Best's. Monthly invoices are processed and paid within thirty days of receipt, with contract terms customizable and terminable by either party with ten days' written notice.