Final_RFP_665_2600000053_1_SO_FORM.PDF
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- Attached to
- KHP SPONSORSHIP - Barn Sponsor
- Solicitation number
- RFP-665-2600000053-1
- Issued by
- Fayette County, Kentucky
About this file
This document is a Request for Proposal (RFP) issued by the Kentucky Horse Park, an agency within the Tourism Arts & Heritage Cabinet of the Commonwealth of Kentucky, seeking sponsorship opportunities for newly constructed barns. The RFP solicits responses from individuals or companies interested in sponsoring stall mats or stalls, with eight sponsorship opportunities available. Sponsors can contribute either $40,000 in cash annually or provide in-kind products such as stall mats, with a minimum one-year term and potential for two additional one-year renewals. The solicitation closes on September 12, 2025, at 15:00, and responses must be submitted via the Vendor Self Service website by September 5, 2025.
The sponsorship offers significant marketing benefits, including facility signage, website recognition, social media posts, and the ability to place promotional materials in the Visitors' Center. Sponsors will receive up to five park passes, discounted meeting space, and opportunities for educational events. The Kentucky Horse Park attracts over 1.7 million visitors annually and hosts over 200 events, including equestrian competitions and non-equestrian events like truck pulls, weddings, and music festivals. The new barns are state-of-the-art facilities, each housing 100 stalls, and are located in a high-demand stabling area. Respondents will be evaluated on financial proposal, term, financial stability, and compatibility with the park's mission, with a maximum score of 100 points required for consideration.
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Document ID: RFP 665 2600000053 Page: 1
Commonwealth of Kentucky
SOLICITATION
Modification: No Version #:
TITLE: KHP SPONSORSHIP - Barn Sponsor
Date Issued:
09/05/2025 Record Date:
08/27/2025
Solicitation Closes Date:
09/12/2025 Time:
15:00
Solicitation No:
RFP 665 2600000053
Online Bidding Prohibited: No For Information Call:
Jill Blevins 859-259-4210
Bid Receiving Location:
Kentucky Horse Park, Purchasing Office Jill Blevins 4089 Ironworks Parkway
Lexington KY 40511
Vendor Customer Number:
Vendor Name:
Phone Number:
Fax Number:
Email Address:
Ordering
Address:
City, State, Zip:
Contact Name:
Contact Email:
Contact Phone Number:
Payment
Address:
City, State, Zip:
Contact Name:
Contact Email:
Contact Phone Number:
Ownership Type
__ Sole Proprietorship __ Partnership __ Corporation __ Other_________________________
SIGNATURE OF AUTHORIZED AGENT IS REQUIRED UNLESS RESPONSE
IS SUBMITTED ELECTRONICALLY. FAILURE TO SIGN SHALL RENDER
THE BID INVALID.
Signature X_________________________________________ FEIN#____________________ Date____________
All offers subject to all terms and conditions contained in this solicitation.
Document ID: RFP 665 2600000053 Page: 2
Line Items
Commodity Group: Default
Line CL Description Quantity UOM Unit Cost Line Total or Contract Amnt
1 KHP SPONSORSHIP - VIC THEATER
Comm Code Comm Description Manufacturer Model # Manuf Part #
96377 Sponsorships (All Types)
Extended Description This KHP Sponsorship is cash or in-kind for stalls or stall mats for our newly constructed barns.
Shipping Information Kentucky Horse Park
4089 Ironworks Parkway
Lexington KY 40511
Billing Information Kentucky Horse Park
4089 Ironworks Parkway
Lexington KY 40511
Document ID: RFP 665 2600000053 Page: 3
Submission Checklist
The following items will be required to be submitted with bid:
Item
Sponsorship Opportunity Barn Sponsor
Kentucky Horse Park
A. Purpose of this Document
This sponsorship opportunity is being issued by the Kentucky Horse Park, an agency of the Commonwealth of Kentucky within the Tourism Arts & Heritage Cabinet and is issued in accordance with KRS 45A.097. The purpose of this document is to solicit responses from multiple individuals or companies interested in reaching a diverse audience, including men, women, and children of all ages, and highly affluent equestrians, as a sponsor of stall mats or stalls at the Kentucky Horse Park. With over 200 event dates per year and over 1.7 million visitors from around the world, this sponsorship opportunity will generate thousands of impressions for the interested party.
B. Background
About the Kentucky Horse Park Situated in the heart of Bluegrass on over 1,200 pristine acres, the Kentucky Horse Park is widely known as one of the state’s leading tourist attractions and one of the nation’s premier equine competition facilities. Major events such as the Kentucky Three#Day Event, Breyerfest, Junior League Horse Show, United States Equestrian Federation Pony Finals, and The National Horse Show, are held annually at the Kentucky Horse Park. However, you will also reach a much more expansive audience with non#equestrian events like: Truck & Tractor Pulls, Weddings, Rodeos, 5K’s, Youth Soccer Leagues, Dog Shows and Music Festivals, just to name a few. At the Kentucky Horse Park, you will reach local and international visitors and equestrians all year long.
About the Barn Sponsorship:
Two new barns were added in the Fall of 2024 as part of the Park’s improvements. Four more new barns are slated for construction, with completion estimated in Fall of 2026.
Located in the stabling area, the new barns are in high-demand with equestrian competitors.
Constructed of a steel frame and housing one hundred (100) 10’x 12’ stalls each, these state-of-the-art barns have a metal roof and metal top half sidewalls, and concrete block bases.
Each includes restrooms, wash bays, shed row aisles, cross aisles, and a center aisle for ease of access, as well as muck pits located at the end of the barn.
Sponsorship can be provided as cash only, or in-kind products only.
Cash Only: $40,000 per year
In-Kind Products Only: Stall Mats and/or Stalls in increments of 100
8 sponsorships are available for this opportunity for stalls and stall mats.
C. Scope, Benefits and Evaluation Criteria
1. The Respondent shall clearly outline in its response to the Kentucky Horse Park if the
Sponsorship Fee shall be paid in cash, in cash plus in-kind product, or in-kind product only. If the Respondent elects to pay with cash plus in-kind product or in-kind product only, the products offered must satisfy a particular need of the Kentucky Horse Park as defined in KRS 45A.097 (4) (a). The Kentucky Horse Park shall be solely responsible for determining if the proposed in-kind products satisfy this requirement.
2. The following benefits (listed by class) will be made to the successful Respondent:
Document Phase Document Description Page 4
2600000053 Final KHP SPONSORSHIP - Barn Sponsor Total Pages: 12
a. Marketing
i. Sponsor identification in sponsor references made by the Kentucky Horse
Park.
ii. Facility signage opportunities including recognition as a sponsor of the
Barn (name/logo), when applicable.
iii. KHP will recognize sponsor on KHP website, with a live link to the
Respondent’s website.
iv. KHP will place Respondent’s logo in rotation on the digital sign board at the entrance of KHP.
v. KHP will place Respondent’s logo in rotation on video boards in Visitor
Center
vi. KHP will allow Respondent to place brochures or other promotional materials of sponsor’s choosing in the Visitors’ Center and Show Office.
vii. KHP will provide two (2) social media posts annually on official social channels, Facebook and Instagram, to be mutually agreed upon by the parties.
b. Exhibit
i. Ability to place a display at a mutually agreed upon location. Expenses associated with display at Respondent’s Expense and display must be approved by KHP.
c. Respondent Promotions
i. Respondent will be able to state in its promotional materials (printed or electronic) that sponsor is a “Sponsor of the Kentucky Horse Park Employee Apparel/Accessories.” Respondent understands it cannot claim to be an “official sponsor” pursuant to KRS 45A.097, which prohibits such verbiage or an endorsement by the Commonwealth of Kentucky.
d. Venue/Facility
i. KHP will allow Respondent to purchase discounted meeting space in the Club Lounge in the Covered Arena, South Theatre in Visitor’s Center, or Hospitality Tower at Rolex Stadium at 25% (twenty-five percent) off space, up to 1 (one) time per year.
ii. KHP will allow Respondent to occasionally host educational opportunities for KHP employees and/or visitors at mutually agreeable times and places on KHP grounds.
iii. KHP will provide Respondent up to Five (5) passes to the Kentucky Horse Park, upon request.
e. Other Benefits
i. Opportunity to include other benefits consistent with class of benefits listed above. Benefits included cannot be an “endorsement” and shall be subject to all other regulations as stated in KRS 45A.097.
3. Evaluation Criteria
f. Any and all proposals will be considered. However, the Respondent will address, at a minimum, the selection criteria hereinafter listed:
i. Financial Proposal: The successful Respondent will be responsible for outlining the specific method in which they will fulfill the Sponsorship Fee requirements.
ii. Term: Respondent shall outline the proposed term of the agreement. A minimum term of one (1) year is contemplated, with an additional two (1) one-year renewal periods.
Document Phase Document Description Page 5
iii. Financial Stability: Respondent shall submit with its proposal sufficient evidence of its financial stability to fulfill the sponsorship as requested.
Please provide any additional information that the Respondent feels should be considered when evaluating their proposal. The Respondent may present any creative value-added approaches that might be appropriate. The Respondent may also provide supporting documentation that would be pertinent to this Sponsorship Opportunity.
D. Submission Dates
In order to be considered for a sponsorship opportunity, Respondents must submit a response to this advertisement via the Vendor Self Service website by September 5, 2025.
E. Inquiries
Contacts with agents of the Commonwealth for information concerning response procedures shall be limited to the representative listed below. All communications, oral, written (regular, express, electronic mail, or fax), concerning this document shall be addressed to:
Karla DiNardo RFP Barn Sponsor Kentucky Horse Park 4089 Iron Works Parkway Lexington, KY 40511 karla.dinardo@ky.gov
Any verbal representations made or assumed to be made during any oral discussions are not binding on the Kentucky Horse Park or the Commonwealth of Kentucky.
F. Verification/Clarification of Information
The Kentucky Horse Park may request verification/clarification documentation from the Respondent of any information provided in its response.
G. Cost of Preparing Response
Costs for developing the response are solely the responsibility of the Respondent. The Kentucky Horse Park shall provide no reimbursements for such costs.
H. Termination
This agreement shall terminate at the expiration of the Term unless terminated earlier as follows:
1. By the Kentucky Horse Park upon a default by the Respondent in performance of any material provisions of this Agreement, unless Respondent remedies or has taken reasonable steps to remedy within thirty (30) days following receipt of written notice to Respondent from the Kentucky Horse Park of such default;
2. By the Kentucky Horse Park upon the making of Respondent of an assignment for the benefit of creditors, or the appointment of a trustee, receiver or similar officer of any court for the Respondent or for a substantial part of its property, whether with or without Respondent’s consent, or the institution of bankruptcy, composition, reorganization, insolvency or liquidation proceedings by or against the Respondent, if such proceedings shall not be dismissed with sixty (60) days from the date of the institution thereof;
3. By the Kentucky Horse Park at its convenience and sole discretion, with or without cause, upon thirty (30) days’ notice to the Respondent. If the Kentucky Horse Park terminates this Agreement under this provision, the Kentucky Horse Park will reimburse the Respondent
Document Phase Document Description Page 6 for its actual costs in fabricating and installing signs displayed pursuant to this Agreement, prorated over the otherwise remaining duration of the Agreement. Notwithstanding the foregoing, termination of this Agreement by the Kentucky Horse Park pursuant to this provision shall in all manner comply with the provisions of 200 KAR 5:312.
4. Respondent has the right to terminate this Agreement due to default by the Kentucky Horse Park to perform any material provision of this Agreement, unless the Kentucky Horse Park cures or has taken reasonable steps to cure with thirty (30) days following receipt of written notice to the Kentucky Horse Park from Respondent of such default.
If this Agreement is terminated by either Party under Clause G (a), herein, Respondent shall have no further obligation to make any payments under Clause 3, herein.
Pursuant to KRS 45A.105 the Kentucky Horse Park reserves the right to cancel or reject responses that are deemed not to be in the best interest of the Commonwealth of Kentucky.
I. Statement of General Nature of Proposed Sponsorship
The Kentucky Horse Park is an agency of the Commonwealth of Kentucky. As such, we must comply with applicable state laws, regulations, and procedures as they relate to donations, naming rights, sponsorships, procurement, and other acquisitions.
By aligning your organization with The Kentucky Horse Park, you will receive incredible exposure and name recognition to local, national, and international visitors, particularly to an affluent equestrian audience. In the pages to follow, you will learn how your organization can join other sponsors like: Rolex, Purina, John Deere, Horseware Ireland, Schneiders, Alltech, Dechra, Zoetis, and many more distinguished companies.
J. General Conditions
1. Respondent’s Responsibilities during the Award Term Respondent will provide a cash contribution, or in-kind contribution for the awarded term.
KRS 45A.485 requires that contractors, including sponsorship contractors reveal to the Commonwealth, prior to the award of a contract, any final determination of a violation by the contractor within the previous five (5) year period of the provisions of KRS Chapters 136, 139, 141, 337, 338, 341, and 342. These statutes relate to state sales and use tax, corporate and utility tax, income tax, wages and hours laws, occupational safety and health laws, unemployment insurance laws, and workers compensation laws, respectively.
To comply with the provisions of KRS 45A.485, the successful bidders will be required to report any such final determination(s) of violation(s) to the Commonwealth by providing the following information regarding the final determination(s): the KRS violated, the date of the final determination, and the state agency, which issue the final determination.
KRS 45A.485 also provides that, for the duration of any contract, successful bidders shall be continuous compliance with the provisions of those statutes which apply to the contractor’s operations, and that the contractor’s failure to reveal a final determination as described above or failure to comply with the above statutes for the duration of the contract, shall be grounds for the Commonwealth’s cancellation of the contract and the contractor’s disqualification from eligibility for future state contracts for a period of two (2) years.
Successful bidders will be required to disclose whether they have a current contract with the Commonwealth or any agency of Commonwealth government.
Document Phase Document Description Page 7
No successful bidder may claim to be an “official sponsor” due to governmental regulations prohibiting such verbiage or an endorsement by the Commonwealth of Kentucky.
2. The Kentucky Horse Park’s Responsibilities during the Award Term
The Kentucky Horse Park’s responsibilities are listed in Section H above.
3. Modifications to Award
Any modifications to the Award shall be in writing and processed through the Kentucky Horse Park representative as identified herein.
4. Disputes Except as otherwise provided in this document, a question or act arising under the Award which is not disposed of by mutual agreement shall be decided by the Finance and Administration Cabinet of the Commonwealth of Kentucky.
Pending final determination of any dispute hereunder, the Respondent will proceed diligently with the performance of the Award in accordance with the Finance and Administration Cabinet. This section does not preclude consideration of legal questions in connection with the decision provided for above, provided that nothing in the Award shall be construed as making final the decision of any administrative official, representative or board on a question of law.
5. Choice of Law and Forums This Award shall be construed according to the laws of the Commonwealth of Kentucky.
Any legal proceedings against the Commonwealth regarding any resultant Award shall be brought in Commonwealth of Kentucky administrative or judicial forums. Venue will be in Franklin County, Commonwealth of Kentucky.
6. Employment Practices The Respondent shall not discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age (except as provided by law), marital status, political affiliations, or handicap. The Respondent must take affirmative action to ensure that employees, as well as applicants for employment, are treated without discrimination because of their race, color, religion, sex, national origin, age, (except as provided by law), marital status, political affiliation, or handicap. Such action shall include, but is not limited to, the following: employment, promotion, demotion or transfer, recruitment or recruitment advertising, layoff or termination, rates of pay or other forms of compensation, and selection for training, including apprenticeship. Respondent agrees to post in conspicuous places, available to employees and applicants for employment, notices setting forth the provision of this clause.
The Respondent shall, in all solicitations or advertisements for employees placed by or on behalf of the Respondent, state that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, (except as provided by law), marital status, political affiliation, or handicap, except where it relates to a bona fide occupational qualification.
The Respondent shall comply with the nondiscrimination clause contained in Federal Executive Order 11246, as amended by Federal Executive Order 11375, relative to Equal Employment Opportunity for all persons without regard to race, color, religion, sex, or national origin, and the implementation rules and regulations prescribed by the Secretary
Document Phase Document Description Page 8 of Labor and with Title 41, Code of Federal Regulations. The Respondent shall comply with related Commonwealth laws and regulations.
The Respondent shall comply with regulations issued by the Secretary of Labor of the United States in Title 20, Code of Federal Regulations, Part 741, pursuant to the provisions of Executive Order 11758 and the Federal Rehabilitation Act of 1973.
The Respondent shall comply with the Civil Rights Act of 1964, and any amendments thereto, and the rules and regulations there under, and Section 504 of Title V of the Vocational Rehabilitation Act of 1973 as amended and the Kentucky Civil Rights Act.
7. Certificate of Authority The Respondent or Respondents deemed most susceptible for award shall furnish a copy of the official documentation, such as certificate of authority and/or appropriate filing of certificate of assumed name, which authorizes the Vendor to conduct business in the Commonwealth of Kentucky as a domestic or foreign corporation or other recognized business entity, prior to contract award. The Commonwealth of Kentucky reserves the right to verify any information provided prior to contract award. Furthermore, failure to maintain any and all required proper authorization to conduct operations in Kentucky under the specified business name of the Vendor during the life of any contract awarded may be deemed a breach of contract by the Vendor and treated accordingly by the Commonwealth.
8. Access to Records The state agency certifies that it is in compliance with the provisions of KRS 45A.695, "Access to contractor's books, documents, papers, records, or other evidence directly pertinent to the contract." The Contractor, as defined in KRS 45A.030(8) and (10), agrees that the contracting agency, the Finance and Administration Cabinet, the Auditor of Public Accounts, and the Legislative Research Commission, or their duly authorized representatives, shall have access to any books, documents, papers, records, or other evidence, which are directly pertinent to this agreement for the purpose of financial audit or program review. The Contractor also recognizes that any books, documents, papers, records, or other evidence, received during a financial audit or program review shall be subject to the Kentucky Open Records Act, KRS 61.870 to 61.884. Records and other prequalification information confidentially disclosed as part of the bid process shall not be deemed as directly pertinent to the agreement and shall be exempt from disclosure as provided in KRS 61.878(1)(c).
K. Technical Response Format
1. Responsiveness In order to be considered for selection, responses submitted shall be completely responsive to this document. All conditions printed herein are hereby made a part of the conditions under which the response is submitted and shall be incorporated into any award on this project. Further, the contents of a response shall become part of any award resulting from that response.
Respondent must include their dollar amount, and a list of experience/previous sponsorship activities when responding to this opportunity for sponsorship.
Document Phase Document Description Page 9
The Kentucky Horse Park reserves the right to reject any Respondents whose branding, image, or mission is in conflict with the agency’s goals or mission, or that exceeds its requirements. Selected Respondents are expected to provide support and meet their obligations through the duration of the fiscal year.
2. Technical Response
The process for selecting the most suitable sponsor is designed to attract competitive bids from corporations supportive of increasing the Kentucky Horse Park’s profile regionally, nationally, and internationally.
Proposals by respondents will be evaluated on the basis of criteria deemed most appropriate for a successful partnership. These criteria include, but are not limited to:
Financial structure of proposal Term of proposal Financial stability of Respondent
The technical response is requested to be brief and concise and should include, at a minimum, the following:
Signed solicitation cover page Title page with contact information Table of contents, if applicable Notice of any deviations from stated requirements Respondent background including date established and a brief history Notarized Affidavit for Bidders, Offerors, and Contractors (Attachment A);
and Sponsorship Rights Response.
L. Technical Response Evaluation
The Kentucky Horse Park shall evaluate all technical responses in accordance with KRS 45A.097. In accordance with KRS 45A.097 all responses will be accepted with the score of 80 or above. Each response shall be evaluated as follows:
Responsiveness to Solicitation 20 Points
Conciseness/Clarity Title page/Table of Contents Transmittal Letter Respondent Information
Respondent and Background 20 Points
Date Established Brief Historical Information Nature of Business – Compatibility with Mission of Kentucky Horse Park
Sponsorship Response 60 Points
Items or monetary being offered to Kentucky Horse Park
Total Points 100 Points
Document Phase Document Description Page 10
The Technical Response shall be evaluated and scored by the Kentucky Horse Park Commission’s evaluation committee. Total maximum score on the Technical Response is 100 points.
Respondents must remit their Technical Response via the Vendor Self Service website by September 5, 2025.
Document Phase Document Description Page 11
Attachment A
Rev. 9-16-22
Required Affidavit for Bidders, Offerors and Contractors
(KRS 45A.110 & 45A.115)
Affidavit Effective for One (1) Year from Date of Execution
Instructions: Pursuant to KRS 45A.110 and 45A.115, a bidder, offeror, or contractor (“Contractor”) is required to submit a Required Affidavit for Bidders, Offerors, and Contractors to be awarded a contract, or for the renewal of a contract. An authorized representative of the contracting party must complete the attestation below, have the attestation notarized, and return the completed affidavit to the Commonwealth.
Attestation
As a duly authorized representative for the Contractor, I swear and affirm under penalty of perjury, that that the Contractor has not knowingly violated campaign finance laws of the Commonwealth of Kentucky and that the award of a contract will not violate any provision of the campaign finance laws of the Commonwealth. For purposes of this attestation, "Knowingly" means that the bidder or offeror is aware or should have been aware of the existence of a violation. The bidder or offer understands that the Commonwealth retains the right to request an updated affidavit at any time.
Signature Printed Name
Title Date
Bidder or Offeror Name: Address:
Commonwealth of Kentucky Vendor Code (If known):
Subscribed and sworn to before me this day of , . State of: Notary: County of:
My Commission Expires:
Document Phase Document Description Page 12
2600000053 Final KHP SPONSORSHIP - Barn Sponsor Total Pages: 12 https://apps.legislature.ky.gov/law/statutes/statute.aspx?id=22348 https://apps.legislature.ky.gov/law/statutes/statute.aspx?id=22349
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