Evaluation_Committee.docx

The document is an Evaluation Committee list for an Advertising & Promotions Request for Proposal (RFP) by the Pinellas County Convention and Visitors Bureau (CVB), doing business as Visit St. Pete-Clearwater (VisitSPC). The evaluation committee comprises five members: Brian Lowack and Steve Grimes from CVB, an unnamed TDC Member, Beth Bell from The Salvador Dali Museum, and Kerry O'Reilly from the Tampa Bay Times.

The associated contract opportunity seeks a qualified proposer to provide comprehensive strategic advertising services for Pinellas County, Florida. The scope includes developing creative campaigns and content across multiple media channels, including video (TV and streaming), print, audio (radio, streaming and downloaded), digital display, out-of-home advertising, promotions, and marketing partnerships. The primary objective is to promote tourism to Pinellas County, with the CVB seeking a vendor to execute a multi-faceted marketing strategy that leverages diverse media platforms to attract visitors to the region.