ESBD_396046_1741637057088_HHS0014911 Exhibits A - G.zip

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Attached to
Public Awareness, Education, and Communication Services and Marketing Research and Evaluation Services
Solicitation number
HHS0014911
Issued by
Texas

About this file

The file ESBD_396046_1741637057088_HHS0014911 Exhibits A - G.zip is a solicitation document from the Texas Health and Human Services Commission (HHSC) and Department of State Health Services (DSHS) for public awareness, education, communication services, and marketing research and evaluation services. The Request for Proposals (RFP) seeks to establish a contractor pool of commercial marketing research, communication, or advertising firms with at least five years of business experience. The pre-proposal conference is scheduled for March 14, 2025, at 10:30 AM, with proposal responses due by April 7, 2025, at 10:30 AM Central Time. The initial contract term will be five years, with an anticipated start date of November 2025, during which HHSC or DSHS plan to issue approximately twelve work orders each state fiscal year.

The procurement allows for a total contract compensation not exceeding $45 million, with historical compensation for similar contracts ranging from $24,000 to $31 million per state fiscal year. Contractors will be subject to a standard management fee not exceeding 15%, and work orders will identify specific not-to-exceed amounts. Evaluation criteria will include qualifications and experience (25%), work plan (55%), and cost (20%), with contractors selected through a best value determination process. The solicitation emphasizes multicultural and multilingual capabilities, particularly Spanish language services, though no explicit set-aside designations for disadvantaged enterprises are specified. The contract structure is designed to create a flexible pool of contractors capable of delivering comprehensive communication and marketing services across public health and human services domains.

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