ComboSol-RRBMM.pdf

Mass Media Mareting Outreach

Solicitation Number: W912K6‐22‐Q‐0045

Notice Type: Combined Synopsis/Solicitation

Response Date: August 17, 2022, 1:00 PM EST

Set Aside: Total Small Business

PSC Classification: R701– Management: Advertising

NAICS Code: 541810 – Advertising Agencies

Subject: Maryland Army National Guard (MDARNG) Mass Marketing Outreach

Purpose: The purpose of this requirement is to establish an effective marketing and advertising campaign. MDARNG needs to use a combination of local broadcast media platforms as well as digital media platforms to increase the awareness and attract more interest to the Maryland Army National Guard for Recruiting purposes.

We propose to enter into a Firm-fixed Price contract with a contractor who shall provide Marketing Services as defined in the attached Performance Work Statement (PWS).

Period Of Performance: 1 September 2022 through 31 August.

Proposals should demonstrate an understanding of the requirements as outlined in the Performance Work Statement Section 3 . Vendors must be able to provide all of the requirements in Section 3 of the PWS. Proposals must show all of the requirements in Section 3 of the Performance Work Statement (PWS) or submission will be considered technically unacceptable and will not be considered further.

Quotes shall be submitted by email (only) to ng.md.mdarng.list.uspfo-arpc@mail.mil; no later than August 17, 2022, 1:00 PM EST. Quotes shall be clearly marked RFQ W912K6-22-Q-0045. Offerors are hereby notified that if their quotes are not received by the date, time, and location specified in this announcement, it will not be considered by the agency. Telephone request will not be considered. Any changes or amendments to this RFQ will be furnished by this office.

Question Submission:

Interested offerors must submit any questions concerning the solicitation at the earliest time possible to enable the Buyer to respond. Questions must be submitted via email to ng.md.mdarng.list.uspfo-arpc@mail.mil no later than August 5, 2022 by 11:00 AM EST. Questions not received within the allowable time may not be considered. Emails must have W912K6-22-Q-0045 in the subject line.

Synopsis:

"PLEASE READ THIS NOTICE CAREFULLY AS IT CONSTITUTES THE ONLY NOTICE THAT WILL BE ISSUED."

This is a combined synopsis/solicitation for Commercial Items prepared in accordance with (IAW) the format in the Federal Acquisition Regulations (FAR) subpart 12.6, and subpart 13.106 as supplemented with additional information included in this notice. This announcement constitutes the only solicitation;

quotes are being requested and a written solicitation will not be issued. Solicitation W912K6‐20‐Q‐0045 is issued as a request for quotation (RFQ). The results of this requirement will be a Firm‐Fixed priced (FFP) contract. This RFQ incorporates provisions and clauses in effect through the Federal Acquisition Circular (FAC) 2022-06 Dated May 24, 2022. This requirement will be awarded on an all or none basis as a commercial item Fixed Price purchase order under procedures on FAR Parts 12 and 13.

Offer/Bid must be valid for a minimum of 60 days.

FAR Provisions and Clauses applicable to this acquisition can be obtained from the following website, http://acquisition.gov/.

The contractor shall provide a complete quote IAW the attached documents, which includes the Performance Work Statement (PWS).

Contract Type and Evaluation Criteria:

Award will be made to the most responsive and responsible offeror whose offer results in the best value to the government. Proposals should be limited to a maximum of 5 pages. Vendors are encouraged to explain their understanding and experience with Section 3 of the PWS. Maryland National Guard reserves the right to award to other than the lowest price.

The following factors shall be used to evaluate offers:

Volume I (Vendor can use any format / letterhead)

(1) Technical (see Performance Work Statement)

(2) Past Performance

Volume II (Vendor can use any format / letterhead)

(3) Price submission, which must include the following:

Proposal Format for Pricing:

Description Unit of Issue Unit Price per Month Total CLIN

CLIN 1 12 months

(4) Technical and Past Performance, when considered together will have more weight than Price.

(5) See attachment 2 for additional submission instructions.

Site Visit: N/A

Mass Marketing

Notes: Interested offerors must be registered in SAM.

Applicable Clauses/Regulations:

52.252‐1, Solicitation Provisions Incorporated by Reference (Feb 1998) This solicitation incorporates one or more solicitation provisions by reference, with the same force and effect as if they were given in full text. Upon request, the Contracting Officer will make their full text available. The offeror is cautioned that the listed provisions may include blocks that must be completed by the offeror and submitted with its quotation or offer. In lieu of submitting the full text of those provisions, the offeror may identify the provision by paragraph identifier and provide the appropriate information with its quotation or offer. Also, the full text of a solicitation provision may be accessed electronically at this address: http://farsite.hill.af.mil/.

52.252‐2, Clauses Incorporated by Reference (Feb 1998) This contract incorporates one or more clauses by reference, with the same force and effect as if they were given in full text. Upon request, the Contracting Officer will make their full text available. Also, the full text of a clause may be accessed electronically at this address: http://farsite.hill.af.mil/.

52.252‐5, Authorized Deviations in Provisions (Apr 1984)

(a) The use in this solicitation of any Federal Acquisition Regulation (48 CFR Chapter 1) provision with an authorized deviation is indicated by the addition of “(DEVIATION)” after the date of the provision.

(b) The use in this solicitation of any Defense Federal Acquisition Regulation (48 CFR Chapter 2) provision with an authorized deviation is indicated by the addition of “(DEVIATION)” after the name of the regulation.

52.252‐6, Authorized Deviations in Clauses (Apr 1984)

(a) The use in this solicitation of any Federal Acquisition Regulation (48 CFR Chapter 1) clause with an authorized deviation is indicated by the addition of “(DEVIATION)” after the date of the clause.

(b) The use in this solicitation of any Defense Federal Acquisition Regulation (48 CFR Chapter 2) clause with an authorized deviation is indicated by the addition of “(DEVIATION)” after the name of the regulation.

52.202‐1, Definitions (Nov 2003) 52.203‐3, Gratuities (Apr 1984) 52.203‐5, Covenant Against Contingent Fees (May 2014) 52.203‐6 Alt 1, Restrictions on Subcontractor Sales to the Government (Sep 2006) Alt 1 (Oct 1995) 52.203‐7, Anti‐Kickback Procedures (May 2014) 52.203‐17, Contractor of Employee Whistleblower Rights and Requirements to Inform Employees of Whistleblower Rights (Apr 2014) 52.204‐7, System for Award Management (Oct 2018) 52.204‐9, Personal Identity Verification of Contractor Personnel (Jan 2011) 52.204‐10, Reporting Executive Compensation and First‐Tier Subcontract Awards (Oct 2016) 52.204‐13, System for Award Management Maintenance (Oct 2016) 52.204‐19, Incorporation by Reference of Representations and Certifications (Dec 2014) 52.204‐23, Prohibition on Contracting for Hardware, Software, and Services Developed or Provided by Kaspersky Lab and Other Covered Entities.

52.204‐24, Representation Regarding Certain Telecommunications and Video Surveillance Services or Equipment (Dec 2019)

52.204‐25, Prohibition on Contracting for Certain Telecommunications and Video Surveillance Services or Equipment (Aug 2019)

52.204‐26, Covered Telecommunications Equipment or Services‐Representation (Dec 2019) 52.209‐6, Protecting the Government's Interests when Subcontracting with Contractors Debarred, Suspended, or Proposed for Debarment (Oct 2015) 52.209‐9, Updates of Publicly Available Information Regarding Responsibility Matters (Jul 2013) 52.212‐1, Instructions to Offeror ‐‐ Commercial items applies to this acquisition (Oct 2018) 52.212‐2, Evaluation ‐‐ Commercial Items applies to this acquisition. Quotes will be evaluated on technical acceptability and price (Oct 2014)

Offeror must include a completed copy of the provision at 52.212‐3 Alt I, Offeror Representations and Certifications ‐‐ Commercial Items (Nov 2017) Alt 1 (Oct 2014) with its offer, or have an Online Representations and Certification Application which is current.

52.212‐5, Contract Terms and Conditions Required To Implement Statutes or Executive Orders‐ Commercial applies to this acquisition.

52.216‐24, Limitation of Government Liability 52.217‐5, Evaluation of Options 52.217‐8, Option to Extend Services 52.217‐9, Option to Extend the Term of the Contract 52.219‐6, Notice of Total Small Business Set‐Aside 52.219‐8, Utilization of Small Business Concerns 52.219‐13, Notice of Set‐Aside Orders 52.219‐14, Limitations on Subcontracting.

52.219‐28, Post Award Small Business Program Representation.

52.222‐3, Convict Labor.

52.222‐19, Child Labor‐Cooperation with Authorities and Remedies.

52.222‐21, Prohibition of Segregated Facilities.

52.222‐26, Equal Opportunity.

52.222‐36, Affirmative Action for Workers with Disabilities 52.222‐50, Combating Trafficking in Persons 52.222‐55, Minimum Wages for Contractor Workers Under Executive Order 14026.

52.223‐18, Encouraging Contractor Policies to Ban Text Messaging while driving.

52.225‐13, Restrictions on Certain Foreign Purchases.

52.225‐18, Place of Manufacture 52.225‐25, Prohibition on Contracting with Entities Engaging in Certain Activities or Transactions

Relating to Iran‐Representations 52.232‐1, Payments 52.232‐18, Availability of Funds 52.232‐33, Payment by Electronic Funds Transfer 52.232‐39, Unenforceability of Unauthorized Obligations 52.232‐40, Providing Accelerated Payments to Small Business Subcontractors 52.233‐1 Alt 1, Disputes 52.233‐3, Protest after Award.

52.233‐4, Applicable Law for Breach of Contract Claim.

52.237‐3, Continuity of Services

52.237‐7, Indemnification and Medical Liability Insurance 52.246‐16, Responsibility for Supplies 52.247‐34, F.O.B. Destination 252.203‐7000, Requirements Relating to Compensation of Former DOD Officials 252.203‐7002, Requirement to Inform Employees of Whistleblower Rights 252.204‐7000, Disclosure of Information 252.204‐7003, Control of Government Personnel Work Product 252.225‐7001, Buy American and Balance of Payments Program 252.232‐7003, Electronic Submission of Payment Requests and Receiving Reports 252.232‐7006, Wide Area Workflow Payment Instructions 252.232‐7010, Levies on Contract Payment 252.239‐7001, Information Assurance Contractor Training and Certification

Primary Point of Contact: Frank Harris Contract Specialist, ng.md.mdarng.list.uspfo-arpc@mail.mil

Contracting Office Address:

USP&FO for Maryland, Purchasing and Contracting Division 301 Old Bay Lane, Havre de Grace, Maryland 21078-4003