Combined Synopsis_Solicitation_NCSA_FY24.pdf

COMBINED SYNOPSIS/SOLICITATION ‘COMBO’

NON-COMMERCIAL SUSTAINING ANNOUNCEMENT

FY2024

ISSUE DATE: 23 JULY 2024

1. This is a combined synopsis/solicitation for commercial services prepared in accordance with the format in FAR Subpart 12.6, as supplemented with additional information included in this notice. This announcement constitutes the only solicitation; quotes are being requested and a written solicitation will not be issued.

2. Solicitation W91ZRU24R0014 is issued as a Request for Quotes (RFQ). Funds are not presently available for this acquisition. No contract award will be made until appropriated funds are made available.

3. The solicitation document and incorporated provisions and clauses are those in effect through Federal Acquisition Circular 2024-05, effective 22 April 2024. The DFARS provisions and clauses are those in effect to DFARS Publication Notice effective 24 June 2024.

4. This requirement is solicited as a Full and Open Competition. The North American Industrial Classification System (NAICS) code associated with this procurement is 541890.

5. The Pricing Schedule is incorporated as Attachment 1. Offerors shall complete Attachment 1 and return with any other documentation/data as required by this Combo.

6. The Government intends to award a firm-fixed price contract for the following:

CLIN 0001 – AKARNG Non-Commercial Sustaining Announcement (NCSA) Program 01 October 2024 thru 30 September 2025 – in accordance with Performance Work Statement (PWS) CLIN 1001 – Option Year 1 AKARNG Non-Commercial Sustaining Announcement (NCSA) Program 01 October 2025 thru 30 September 2026 – in accordance with Performance Work Statement (PWS)

Period of Performance:

Base Year: 01 October 2024 thru 30 September 2025 Option Year: 01 October 2025 thru 30 September 2026 See PWS for deliverables and schedule.

7. FAR 52.212-1 Instructions to Offerors (SEP 2023) is hereby incorporated by reference, with the same force and effect as if it were given in full text. In addition to the following addendum, all terms and conditions of FAR 52.212-1 remain in effect. The following have been tailored to this procurement and are hereby added via addendum:

8.

a. To assure timely and equitable evaluation of the quotes, the offerors must follow the instructions contained herein. The quote must be complete, self-sufficient, and respond directly to the requirements of this solicitation.

If awarded the contract, the contractor is required to submit a signed copy of the contract confirming receipt of the contractual document as directed by the contracting officer.

Specific Instructions: The response shall consist of two (2) separate parts:

Part I – Price - Submit one (1) copy of price schedule (Attachment 1) and any pertinent additional information.

Part II – Technical Acceptability - Submit evidence of technical capability to meet the requirement needs in the Performance Work Statement

b. Award will be made to the offeror whose proposal is conforming to the solicitation and is determined to be the Best Value IAW FAR 13.106-1(a)(2). Price and technical acceptability will be considered.

9. FAR 52.212-2 Evaluation – Commercial Products and Commercial Services (NOV 2023) this provision has been tailored to this procurement and is provided in full-text below:

(a) The Government will award a contract resulting from this solicitation to the responsible offeror whose offer conforming to the solicitation will be most advantageous to the Government, price and other factors considered.

The following factors shall be used to evaluate offers:

(1) Price

(2) Technical Acceptability

(b) Price: The government will evaluate based on the offeror’s submitted Part I. Interested parties are reminded that this is a Best Value procurement and lowest price does not necessarily constitute award.

(c) Technical Acceptability: The government will evaluate based on the offeror’s submitted Part II. The Government will determine if an offeror has provided sufficient data to show technical acceptability within the parameters of the PWS.

10. Each vendor shall ensure the provision at FAR 52.212-3 including its Alternate I, Vendors Representations and Certifications--Commercial Items (MAY 2022) are updated at www.sam.gov. Failure to obtain SAM registration will result in submissions not being considered for award.

11. The clause at FAR 52.212-4, Contract Terms and Conditions – Commercial Items (FEB 2024), is hereby incorporated by reference, with the same force and effect as if it were given in full text.

12. The clause at FAR 52.212-5, Contract Terms and Conditions Required to Implement Statutes Or Executive Orders – Commercial Items (FEB 2024) is hereby incorporated by reference, with the same force and effect as if it were given in full text.

13. The clause at FAR 52.222-42, Statement of Equivalent Rates for Federal Hires (MAY 2014), is hereby incorporated by reference, with the same force and effect as if it were given in full text.

14. Additionally, the following provisions and clauses apply to this acquisition:

52.204-7 System for Award Management OCT 2018 52.204-10 Reporting Executive Compensation and First-Tier JUN 2020

Subcontract Awards 52.204-24 Representation Regarding Certain Telecommunications and NOV 2021

Video Surveillance Services or Equipment 52.204-25 Prohibition on Contracting for Certain Telecommunications NOV 2021 and Video Surveillance Services or Equipment 52.204-26 Covered Telecommunications Equipment or Services-- OCT 2020

Representation.

52.204-27 Prohibition on a ByteDance Covered Application JUN 2023 52.212-1 Instructions to Offerors--Commercial Products and SEP 2023

Commercial Services 52.212-4 Contract Terms and Conditions--Commercial Products and NOV 2023

52.217-5 52.217-8 52.217-9

Commercial Services Evaluation of Options Option To Extend Services Option to Extend the Term of the Contract

JUL 1990

NOV 1999

MAR 2000

52.219-1 (Dev) Small Business Program Representations (DEVIATION FEB 2024 2024-O0002) 52.222-41 Service Contract Labor Standards AUG 2018 52.222-42 Statement Of Equivalent Rates For Federal Hires MAY 2014 52.222-50 Combating Trafficking in Persons NOV 2021 52.229-11 Tax on Certain Foreign Procurements--Notice and JUN 2020

Representation 52.232-39 Unenforceability of Unauthorized Obligations JUN 2013 http://www.sam.gov/

52.233-3 Protest After Award AUG 1996 52.246-1 252.203-7000

Contractor Inspection Requirements Requirements Relating to Compensation of Former DoD Officials

APR 1984

SEP 2011

252.203-7002 Requirement to Inform Employees of Whistleblower Rights DEC 2022 252.204-7003 Control Of Government Personnel Work Product APR 1992 252.204-7008 Compliance With Safeguarding Covered Defense Information OCT 2016

252.204-7012

Controls Safeguarding Covered Defense Information and Cyber Incident Reporting

JAN 2023

252.204-7016 Covered Defense Telecommunications Equipment or Services DEC 2019 Representation 252.204-7017 Prohibition on the Acquisition of Covered Defense MAY 2021

Telecommunications Equipment or Services -- Representation 252.204-7018 Prohibition on the Acquisition of Covered Defense JAN 2023

Telecommunications Equipment or Services 252.204-7024 Notice on the Use of the Supplier Performance Risk System MAR 2023 252.225-7001 Buy American and Balance of Payments Program FEB 2024 252.225-7052 Restriction on the Acquisition of Certain Magnets, Tantalum, JAN 2023 and Tungsten.

252.225-7055 Representation Regarding Business Operations with the MAY 2022

Maduro Regime 252.225-7056 Prohibition Regarding Business Operations with the Maduro

Regime

JAN 2023

252.225-7059 Prohibition on Certain Procurements from the Xinjiang

Uyghur Autonomous Region - Representation

JUN 2023

252.225-7060 Prohibition on Certain Procurements from the Xinjiang Uyghur Autonomous Region

JUN 2023

252.232-7003

252.232-7010

Electronic Submission of Payment Requests and Receiving Reports Levies on Contract Payments

DEC 2018

DEC 2006

252.239-7098 (Dev) Prohibition on Contracting to Maintain or Establish a Computer Network Unless Such Network is Designed to Block Access to Certain Websites - Representation.

(Deviation 2021-O0003)

APR 2021

15. No additional contract requirements apply to this acquisition.

16. This acquisition does not require a Defense Priorities and Allocations System (DPAS) rating.

17. NOTICE TO ALL INTERESTED PARTIES:

Please forward all questions via email no later than 11:00AM Alaska Time on Friday, 26 July 2024.

The Government may provide answers to those questions received. Responses will be posted to SAM.gov.

Offers are due no later than 2:00PM Alaska Time on Tuesday, 30 July 2024.

18. The POC for this solicitation is:

Joshua C. Centilli at joshua.a.centilli.civ@army.mil

2 Attachments:

Attachment 1, Pricing Schedule Attachment 2, PWS mailto:joshua.a.centilli.civ@army.mil

Attachment 1: Pricing Schedule

LINE

ITEM

DESCRIPTION

(LIST BRAND IF DIFFERENT THEN STATED ITEM)

QTY UI UNIT

PRICE

EXTENDED

PRICE

0001:

AKARNG Non-Commercial Sustaining Announcement (NCSA) Program 01 October 2024 thru 30 September 2025 – in accordance with Performance Work Statement (PWS)

JOB

Option Year 1 - AKARNG Non-Commercial Sustaining Announcement (NCSA) Program 01 October 2025 thru 30 September 2026 – in accordance with Performance Work Statement (PWS)

JOB

TOTAL

PRICE:

Offers must be valid through 30 September 2024.

This offer expires on:

Business Name:

Net Terms (IF DIFFERENT THAN NET 30): CAGE/UEI:

Printed Name:

Title:

Signature:

Date:

NOTE: The individual signing must be a signatory official for this Entity; signature constitutes agreement to all terms/conditions contained within this solicitation.

Attachment 2: Performance Work Statement (PWS)

PERFORMANCE WORK STATEMENT (PWS)

FOR

Alaska Army National Guard (AKARNG) Recruiting and Retention Battalion (RRB)

Non-Commercial Sustaining Announcement (NCSA) Program Services

1.0 General:

1.1 Scope: The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in Paragraph 3.0 as Government Furnished, to perform the Non-Commercial Sustaining Announcement Program (NCSA), as defined in this PWS.

1.1.1 Objectives The objective of the AKARNG NCSA program is to reach our state-wide target audience through television and radio with the intent to promote the benefits of joining the AKARNG, and to generate quality leads for RRNCOs. Leads are imperative for RRB to accomplish the retention aspect of the SM philosophy. Current research suggests a person needs to see an ad at least 7 times to decide on action. Television and radio, when nested with our current Meta (social media) and other digital and print advertising, ensures consumers will see our ads on all devices and through several means of communication. This program affords the AKARNG to be in almost all advertising domains Alaskan's are exposed to and increases the chance for our target market to reach 7 views.

1.2 Background: The National Guard has a long history of establishing yearly NCSA programs with state broadcasters' associations (SBA) nation-wide. In the past, programs were negotiated at a national level leaving the states to work with their respective SBAs to implement the NCSA program.

In 2022, the National Guard decentralized NCSA program contracts to the individual states to give contracting offices the flexibility to award contracts directly to the state broadcasters associations.

Government agencies and non-profit organizations that normally approach broadcasters for public service time request an NCSA Program. These organizations, which operate in the public interest, contract with the SBA to exercise the program. The SBA then requests' broadcasters to run NCSA announcements voluntarily at no charge for the benefit of SBA and its programs. Announcements supplied by the NCSA sponsor are distributed by the SBA to participating stations. Stations run the announcements on an as available basis (run-of-schedule) and send a monthly affidavit to SBA.

Stations are requested to value the time provided based on their regular rates charged to advertisers buying the same time periods for cash. The association uses these figures to demonstrate to the NCSA sponsor the cash value of the spots delivered across the entire state by both radio and television participations. Since 2017, the AKARNG has received more than $11 million in advertising cash value from NCSA programs while spending less than $1 million on programs with the SBA. The return on investment routinely exceeds 4:1 money spent and ensured AKARNG advertising was aired across the state.

The AKARNG Marketing Department has produced locally sourced audio and video content and has the full support of the National Guard marketing team to provide creatives that meet all ARNG advertisement requirements. No further projects or ancillary production is required by the AKARNG to execute the terms of this agreement.

1.3 Period of Performance (PoP): The Period of Performance shall be one (1) Base Year of 12 months and one (1) 12-month Option.

1.4 General Information:

1.4.1 Place and Performance of Services: The contractor shall perform services at the Contractor’s offices and all member stations participating in the AKARNG NCSA program. The contractor shall always maintain an adequate work force for the uninterrupted performance of all tasks defined within this PWS. When hiring personnel, the contractor shall keep in mind that the stability and continuity of the work force are essential.

1.4.2 Reserved

1.4.3 Reserved

1.4.4 Quality Assurance (QA): The Government will evaluate the contractor’s performance under this contract in accordance with the Quality Assurance Surveillance Plan (QASP). This plan is primarily focused on what the Government will do to ensure that the contractor has performed in accordance with the performance standards. It defines how the performance standards will be applied, the frequency of surveillance, and acceptable quality level(s) or defect rate(s).

1.4.5 Reserved

1.4.6 Physical Security. The contractor shall safeguard all Government property provided for contractor use. At the close of each work period, Government facilities, equipment and materials shall be secured.

1.4.7 Reserved

1.4.8 Post Award Conference/Periodic Progress Meetings: The contractor agrees to attend any post award conference convened by the KO in accordance with FAR 42.5. The KO, COR and other Government personnel, as appropriate, may meet periodically with the contractor to review the contactor’s performance. At these meetings, the KO will apprise the contractor of how the Government views the contractor’s performance and the contractor shall apprise the Government of problems, if any, being experienced. The contractor shall resolve outstanding issues raised by the Government. Contractor attendance at these meetings shall be at no additional cost to the Government. The Contractor and the AKARNG Marketing Department will meet quarterly to discuss efficacy of the AKARNG NCSA program. Meetings will take place in-person at the AKARNG RRB office, online via Microsoft Teams, or over the phone.

1.4.9 Contract Manager (CM): The contactor shall designate a CM who shall ensure performance under this contract. The name of this person, and an alternate who shall act for the contractor when the CM is absent, shall be designated in writing to the KO. The CM or alternate shall have full authority to act for the contractor on all contract matters relating to daily operation of this contract. The CM shall work through the COR, to resolve issues, receive technical instructions, and ensure adequate performance of services. The CM shall ensure that contractor employees do not perform any services outside the scope of the contract without an official modification issued by the KO. The CM shall ensure contractor employees understand that services performed outside the scope of the contract are performed wholly at the expense of the contractor.

1.4.10 Reserved

1.4.11. Combating Trafficking in Persons: The United States Government has adopted a zero-tolerance policy regarding trafficking in persons. Contractors and contractor employees shall not engage in severe forms of trafficking in persons during the period of performance of the contract;

procure commercial sex acts during the period of performance of the contract; or use forced labor in the performance of the contract. The Contractor shall notify its employees of the United States Government’s zero tolerance policy, the actions that will be taken against employees for violations of this policy. The contractor shall take appropriate action, up to and including termination, against employees or subcontractors that violate the US Government policy as described at FAR 22.17.

1.4.12 Reserved

1.4.13 Reserved

1.4.14 Organizational Conflicts of Interest (OCI): The contractor and subcontractor personnel performing services under this contract may receive, have access to or participate in the development of proprietary or source selection information (e.g., cost or pricing information, budget information or analyses, specifications or work statements, etc.) or perform evaluation services which may create a current or subsequent OCIs, as defined in FAR Subpart 9.5. The contractor shall notify the KO immediately whenever it becomes aware that such access or participation may result in any actual or potential OCI and shall promptly submit a plan to the KO to avoid or mitigate any such OCI. The contractor’s mitigation plan will be determined to be acceptable solely at the discretion of the KO. In the event the KO unilaterally determines that any such OCI cannot be satisfactorily avoided or mitigated, the KO may impose other remedies as he or she deems necessary, including prohibiting the contractor from participation in subsequent contracted requirements which may be affected by the OCI.

1.4.15 Reserved

2.0 Definitions and Acronyms:

2.1 Definitions:

2.1.1 Contractor: A supplier or vendor awarded a contract to provide specific supplies or service to the Government. The term used in this contract refers to the prime.

2.1.2 Defective Service: A service output that does not meet the standard of performance associated with the PWS.

2.1.3 Deliverable: Anything that can be physically delivered and includes non-manufactured things such as meeting minutes or reports.

2.1.4 Key Personnel: Contractor personnel that are evaluated in a source selection process and that may be required to be used in the performance of a contract by the PWS. When key personnel are used as an evaluation factor in best value procurement, an offer can be rejected if it does not have a firm commitment from the persons that are listed in the proposal.

2.1.5 Physical Security: Actions that prevent the loss or damage of Government property.

2.1.6 Quality Assurance: The Government procedures to verify that services being performed by the Contractor are performed according to acceptable standards.

2.1.7 Quality Assurance Surveillance Plan (QASP): An organized written document specifying the surveillance methodology to be used for surveillance of contractor performance.

2.1.8 Quality Control: All necessary measures taken by the Contractor to ensure that the quality of an end product or service shall meet contract requirements.

2.1.9 Subcontractor: One that enters into a contract with a prime contractor. The Government does not have privity of contract with the subcontractor.

2.2 Acronyms:

AEI Army Enterprise Infostructure AKARNG Alaska Army National Guard AR Army Regulation AT/OPSEC Antiterrorism/Operational Security BI Background Investigation CM Contract Manager COR Contracting Officer Representative DA Department of the Army DD254 Department of Defense Contract Security Classification Specification DFARS Defense Federal Acquisition Regulation Supplement DoD Department of Defense DSCA Defense Counterintelligence and Security Agency FAR Federal Acquisition Regulation GFP/M/E/S Government Furnished Property/Material/Equipment/Services HQDA Headquarters, Department of the Army HSPD Homeland Security Presidential Directive IA Information Assurance IS Information System(s) KO Contracting Officer NCO Non-Commissioned Officer NCSA Non-Commercial Sustaining Announcement Program NGB National Guard Bureau NGR National Guard Regulation OCI Organizational Conflict of Interest PII Personally Identifiable Information PIPO Phase In/Phase Out POC Point of Contact PRS Performance Requirements Summary PWS Performance Work Statement QA Quality Assurance QASP Quality Assurance Surveillance Plan QC Quality Control QCP Quality Control Program RRB Recruiting and Retention Battalion RRNCO Recruiting and Retention Non-Commissioned Officer SBA state Broadcaster Association SCR Service Contract Reporting SM Strength Maintenance SOW Statement of Work SSN Social Security Number TE Technical Exhibit USD(I) Under Secretary of Defense for Intelligence

3.0 Government Furnished Property, Material, Equipment and Services (GFP/M/E/S): The Government will provide the property, material, equipment, and/or services listed below solely for the purpose of performance under this contract:

3.1 Property: None

3.2 Materials: None

3.3 Equipment: None

3.4 Services: None

3.5 Utilities: None

4.0 Contractor Furnished Property, Materials, and Equipment (CFP/M/E):

4.1 General: Except for those items specifically stated to be Government-Furnished in Paragraph 3.0, the contractor shall furnish everything required to perform these services as indicated in Paragraph 1.1.

4.2 Reserved

5.0 Requirements: The contractor shall:

5.1 Push audio, video, and live read advertising provided by the AKARNG RRB Marketing Department to all member stations.

5.1.1 Ensure all member stations receive the files.

5.1.2 Provide guidance to all member stations to ensure program run-of-schedule is consistent with past AKARNG and other NCSA programs.

5.2 Contractor shall ensure AKARNG NCSA program inventory is split equally with any other NCSA programs aired during the duration of this contract.

5.3 Contractor shall provide the option for the AKARNG to change audio, video, and print reads at least once per quarter.

5.3.1 Contractor shall provide quarterly broadcasting calendar to the AKARNG RRB Marketing Department to ensure adherence of the 7-day required lead time is met.

5.4 Contractor shall provide monthly metric reports to the AKARNG RRB Marketing Department within 30 days of the end of the regular month.

5.4.1 Contractor shall provide a written report providing enough detail for the AKARNG to determine proof of broad of broadcast airings of the AKARNG NCSA program announcements for the applicable month, based on station proofs of airing on television and radio.

5.4.2 AKARNG agrees to be flexible with respect to any proof of broadcast given each station's participation in the NCSA is strictly voluntary.

5.5 Contractor shall adhere to all marketing standards in accordance with current ARNG marketing and branding guidelines provided by the AKARNG RRB.

6.0 Applicable Publications: Publications applicable to this PWS are listed below:

Publication (Chapter/Page)

Date of Publication

Mandatory or

Advisory

Website

Federal Acquisition Regulation A https://www.acquisition.gov/?q=browsefar Defense Federal Acquisition

Regulation Supplement A http://www.acq.osd.mil/dpap/dars/dfarspgi/curr ent/index.html or https://www.acquisition.gov/dfars

DoDI 5400.11 Department of Defense Privacy and Civil Liberties Programs

01/29/2019

A https://www.esd.whs.mil/Directives/issuances/d odi/

DoD 5400.11-R

Department of Defense Privacy Program

05/14/2007 A https://www.esd.whs.mil/Directives/issuances/d odm/ Army National Guard Brand

Guidelines 2023 M https://www.nationalguard.mil/Portals/31/Image s/Image%20Gallery/Graphics/ARNG%20Marke ting%20Logo/ARNG%20Branding%20Style%2

0Guidelines.pdf Army Enterprise Marketing Office and Army Brand Guidelines M https://www.army.mil/aemo#org-classic-army-brand NGR 601-1. Army National Guard Strength Maintenance Program.

Major

01/01/2019 A https://www.ngbpmc.ng.mil/Portals/27/Publicati ons/ngr/ngr%20601-1.pdf?ver=2018-09-07-

082541-673

AR 601-210. Regular Army and Reserve Components Enlistment

Program

01/03/2023 A https://recruiting.army.mil/Portals/15/Documents/Fo rms%20and%20Pubs/Regulations/UR%20601-

210_1.pdf?ver=6fwtA8Ji0Uw9nO4k- Bl0zQ%3D%3D

6.1 Applicable Forms: Forms applicable to the PWS are listed below:

Form Date Website

DD 250

Material Inspection and Receiving Report

Aug 2000 https://www.esd.whs.mil/Directives/forms/dd0001_0499/ https://www.acquisition.gov/?q=browsefar http://www.acq.osd.mil/dpap/dars/dfarspgi/current/index.html http://www.acq.osd.mil/dpap/dars/dfarspgi/current/index.html https://www.acquisition.gov/dfars https://www.esd.whs.mil/Directives/issuances/dodi/ https://www.esd.whs.mil/Directives/issuances/dodi/ https://www.nationalguard.mil/Portals/31/Images/Image%20Gallery/Graphics/ARNG%20Marketing%20Logo/ARNG%20Branding%20Style%20Guidelines.pdf https://www.nationalguard.mil/Portals/31/Images/Image%20Gallery/Graphics/ARNG%20Marketing%20Logo/ARNG%20Branding%20Style%20Guidelines.pdf https://www.nationalguard.mil/Portals/31/Images/Image%20Gallery/Graphics/ARNG%20Marketing%20Logo/ARNG%20Branding%20Style%20Guidelines.pdf https://www.nationalguard.mil/Portals/31/Images/Image%20Gallery/Graphics/ARNG%20Marketing%20Logo/ARNG%20Branding%20Style%20Guidelines.pdf https://www.army.mil/aemo#org-classic-army-brand https://www.army.mil/aemo#org-classic-army-brand https://www.ngbpmc.ng.mil/Portals/27/Publications/ngr/ngr%20601-1.pdf?ver=2018-09-07-082541-673 https://www.ngbpmc.ng.mil/Portals/27/Publications/ngr/ngr%20601-1.pdf?ver=2018-09-07-082541-673 https://www.ngbpmc.ng.mil/Portals/27/Publications/ngr/ngr%20601-1.pdf?ver=2018-09-07-082541-673 https://recruiting.army.mil/Portals/15/Documents/Forms%20and%20Pubs/Regulations/UR%20601-210_1.pdf?ver=6fwtA8Ji0Uw9nO4k-Bl0zQ https://recruiting.army.mil/Portals/15/Documents/Forms%20and%20Pubs/Regulations/UR%20601-210_1.pdf?ver=6fwtA8Ji0Uw9nO4k-Bl0zQ https://recruiting.army.mil/Portals/15/Documents/Forms%20and%20Pubs/Regulations/UR%20601-210_1.pdf?ver=6fwtA8Ji0Uw9nO4k-Bl0zQ https://recruiting.army.mil/Portals/15/Documents/Forms%20and%20Pubs/Regulations/UR%20601-210_1.pdf?ver=6fwtA8Ji0Uw9nO4k-Bl0zQ https://www.esd.whs.mil/Directives/forms/dd0001_0499/

TECHNICAL EXHIBIT 1

Performance Requirements Summary (PRS)

This PRS includes performance objectives the Government will use to determine contractor performance and will compare contractor performance to the Acceptable Quality Level (AQL).

Performance

Objective Performance Standard Acceptable Quality

Levels (AQL) Surveillance Method / By

Whom 5.1

Push audio, video, and live read advertising

Contractor shall push audio, video, and live read advertising provided by the AKARNG RRB Marketing Department to all member stations.

Meets the standard 95% of the time.

Periodic Inspection / COR

5.1.1 Receipt of files

by member stations

Contractor shall confirm receipt of files by member stations.

Meets the standard 95% of the time.

Periodic Inspection / COR

5.1.2.

Member stations run-of-schedule

Contractor shall encourage member stations to ensure run-of-schedule is consistent with past programs

Meets the standard 95% of the time

Periodic Inspection / COR

5.2 Program inventory

Contractor shall ensure AKARNG NCSA program inventory is split equally with any other NCSA programs aired during the duration of this contract.

Meets the standard 95% of the time

Periodic Inspection / COR

5.3 Option to change

advertising content

Contractor shall provide option for the AKARNG to change audio, video, and print reads at least once per quarter

Meets the standard 95% of the time

Periodic Inspection / COR

5.3.1 Quarterly

broadcasting calendar

Contractor shall provide quarterly broadcasting calendar to the AKARNG RRB Marketing Department to ensure adherence of the 7-day required lead time is met

Meets the standard 100% of the time

Periodic Inspection / COR

5.4 Monthly metric

reports

Contractor shall provide monthly metric reports to the AKARNG RRB Marketing Department within 30 days of the end of the regular month

Meets the standard 100% of the time

Periodic Inspection / COR

5.41.1-5.4.2 Monthly airings

Report

Contractor shall provide a written report with enough details for the AKARNG to determine proof of broadcast airings of the

AKARNG NCSA program announcements for the applicable month, based on station proofs of airing on television and radio 5.5

Adherence to marketing standards

Contractor shall adhere to all marketing standards in accordance with current AKARNG marketing and branding guidelines provided by the AKARNG

RRB Marketing Department

Meets the standard 99% of the time

Periodic Inspection / COR

TECHNICAL EXHIBIT 2

Deliverables Schedule

PWS Reference / Deliverable Title

Frequency Number of Copies

Medium/Format Submit To

5.3.1 Quarterly

broadcasting calenda

Contractor shall provide quarterly broadcasting calendar to the

AKARNG RRB

Marketing Department to ensure adherence of the 7-day required lead time is met

1 Electronic Submission

AKARNG RRB

Marketing

Department/ COR

5.4 Monthly metric

reports

Contractor shall provide monthly metric reports to the

AKARNG RRB

Marketing Department within 30 days of the end of the regular month

1 Electronic Submission

AKARNG RRB

Marketing

Department/ COR

5.4.1-5.4.2 Monthly airings report

Contractor shall provide a written report with enough details for the AKARNG to determine proof of broadcast airings of the AKARNG NCSA program announcements for the applicable month based on station proofs of airing on television and radio

1 Electronic Submission

AKARNG RRB

Marketing

Department/COR