Attachment G_Question Submittal Form.xlsx

This solicitation seeks evaluation services to measure the effectiveness of the Food and Drug Administration's Center for Tobacco Products' public education campaigns, communication programs, and channels. CTP aims to reduce tobacco use and its health impacts through various public education activities and seeks a contractor to conduct process evaluations to assess implementation fidelity, outcome evaluations to determine impact on knowledge, attitudes, beliefs, and behaviors, and testing of new evaluation methodologies. Evaluations must account for the multiple influences on tobacco use behaviors and the evolving tobacco product landscape, using quantitative and qualitative methods to identify needed adjustments and measure long-term public health impact.