01 - Read Me First

This document is a solicitation notice from the U.S. General Services Administration (GSA) for an Advertising and Integrated Marketing Solutions (AIMS) contract under Schedule 541. The GSA is seeking offers for various advertising, marketing, and creative services. Special Item Numbers (SINs) include advertising services, public relations, web-based marketing, market research, video/film production, event planning, commercial photography, graphic design, challenges/competitions, and integrated marketing services. Eligible NAICS codes are listed. Incumbent contractors under the previous Schedule 541 do not need to respond. Offers will be accepted on a continuous basis until replacement of this refreshed solicitation. The contract period is five years with an option to extend up to 20 years total. A minimum $2,500 guaranteed amount applies per contract. Industrial Funding Fees are included. The Trade Agreements Act applies. Fair and reasonable pricing will be considered. Full product and service offerings are required unless providing a total solution.