Request for Information_No. 72027819R00010_Amendment_No. 5_WEELA Amman Co Creation and Co-design Workshop Report.pdf

USAID/Jordan

Women’s Economic Empowerment and

Leadership Activity

ِAmman Co-Creation Workshop Report

October 15, 2019

Table of Contents

Background/RFI

Co-Creation Workshop Overview

Ideation Session 1

Ideation Session 2

Ideation Session 3

Parking Lot Questions

Annex 1: RFI with Draft Statement of Objectives

Annex 2: Agenda

Annex 3: Photos

Annex 4: List of Attendees

Annex 5: Co-creation and Co-design Presentation

Background/Request for Information (RFI)

An RFI was issued on July 7, 2019 (closed on July 26, 2019) on FedBizOpps to offer an opportunity for interested organizations and individuals to provide information, opinions, and recommendations on approaches for the implementation of the contemplated activity, Women’s Economic Empowerment and

Leadership Activity (henceforth referred to as the Women’s Empowerment Activity). A draft Statement of Objectives was also provided with the RFI as Attachment 1. Interested parties were provided with the opportunity to provide feedback to USAID/Jordan by addressing three of eight technical questions and two cost related questions set forth in Attachment 2 of the RFI, as well as any feedback or questions related to the draft Statement of Objectives.

The purpose of the Women’s Empowerment Activity is to contribute to increasing women’s access to employment and leadership in Jordan by improving women’s access to the job market, enhancing the workforce enabling environment, and addressing inequalities and prohibitive social norms and conditions.

Co-creation is a new and unique approach for USAID meant to freely foster collaboration, partnership, and innovation. The purpose of the Co-creation workshop is for USAID to engage in robust conversations around the RFI and to gain industry insight regarding information, opinions, and recommendations related to the potential Women’s Empowerment Activity design and implementation.

https://docs.google.com/document/d/1fnLrCr2__nU8Fr8eScsUNBoV2x2ysQYKIjYQogGbPiA/edit#heading=h.1t3h5sf

Co-Creation Workshop Overview

The workshop was mainly facilitated by Diana Khoury, USAID/Jordan Acquisition Specialist. Other

USAID staff who helped in managing the groups’ discussions during the workshop included Garth

Patterson, Kenana Amin, Haneen Al-Rasheed, and Razan Yacoub. The event included around 150 participants from U.S. small businesses, Government of Jordan, and Jordanian private sector, academia and civil society representatives.

USAID’s Deputy Mission Director Ms. Margaret Spears opened the workshop with welcoming remarks on behalf of USAID/Jordan. Minister of Labor Mr. Nidal Batayneh and Secretary General of the

Jordanian National Commission for Women Dr. Salma Nims also delivered remarks at the workshop opening, briefing the participants on Jordan’s priorities.

After the welcoming remarks, Kenana Amin, USAID/Jordan Gender Team Leader, briefed the attendees about USAID/Jordan priorities for gender equality and female empowerment and about the Women’s

Economic Empowerment and Leadership Activity. The presentation is attached for your information.

Diana Khoury then led the participants through the co-creation process. The workshop was divided into three ideation exercises based on the three top technical questions answered within the RFI; each question focused on different aspects of the Activity. The facilitator and USAID team ensured that all participants were actively engaged, that ideas were fully explored, and that the day’s discussion was precisely synopsized. Some time for Q&A was also provided.

IDEATION SESSION 1

This session focused on the Women’s Empowerment Activity proposed objectives to support the current stagnation to women's increased access to employment and to overcome the impediments to women's active participation and leadership in the economy.

In summary, participants in Session 1 suggested rephrasing some of the Activity’s objectives and focus areas to better reflect the desired outcomes. Some of the suggestions and considerations per objective are included below:

Objective 1: Improve women’s access to jobs and leadership opportunities in the private sector

● Consider waged labor in the informal sector

● Distinguish between the access to jobs that are already available and creating new jobs

● Define leadership and differentiate between various leadership targets whether age, education, type of industry and industrial and professional associations

● Separate access from leadership in the language used for this objective

● Focus on the bigger picture of the gender responsive economy

● Look into moving informal businesses into the formal sector

● Define private sector and focus on how to include governorates and public sector

● Focus on areas outside Amman

● Focus not only on access but also remaining in the workforce for a longer term

● Explore targeting the creation of linkages between home-based businesses and investors

● Consider capacity building to prepare women for local workforce

● Activate change agents to achieve better results

Objective 2: Improve perceptions and advocacy

● Objective should be smart and precise about the areas to be covered

● Each target audience should be addressed differently such as firms, women, families, government, CSOs, etc.

● Stronger involvement of government and local institutions in promoting positive perceptions to guarantee win-win situations

● Work with the private sector to incentivize engagement of women

● Involve the education sector through focusing on modifications of the curriculum

● Target the inactive population

● This objective must be streamlined in all objectives as it is a tool to achieve other objectives

● Take into consideration measurement of results

● Rephrase to add “supportive” to address full time and part time jobs

● Ensure women’s knowledge about their rights and personal perceptions about employment

Objective 3: Stimulate more equitable and safer working environments

● Rephrase to “Create, enforce and incentivize more equitable and safer working environment”

● Consider Labor law (flex-time and sector-specific (ICT))

● Ensure linkages between perceptions and workplace safety

● Transportation should be considered as workplace safety element

● Inspection should be an essential part to achieving this objective

● Ensure that “No harm” is done

● Rephrase to “create more equitable environment and eliminating/reducing barriers” (physical and mental)

● Decent versus safe

In general, participants found most of the objectives are relevant and suggested some refinements to wording and definitions of the terms and targets addressed. Main recommendations were related to separating access to jobs from leadership, include public sector and unwaged employment especially outside Amman where private sector existence is very limited, and work on perceptions on different levels to influence and achieve

Objectives 1 and 3.

IDEATION SESSION 2

This session focused on the meaningful engagement with the private sector to increase women's participation in the labor force, and exploring and/or encouraging market-based approaches to addressing the challenge of women's low participation and leadership in the labor market.

In summary, the groups discussed best practices to engaging Jordanian private sector while presenting issues to avoid and issues to take into considerations in order to constitute success. Below are some of the points that were raised:

● Find role models of women leaders

● Private sector should influence university education system

● Gender audit could be an added value

● Identify key essential services that are key barriers and pilot ways in which various options could work

● Highlight ways in which networks support job access, such as alumni, networks, associations, etc.

● Labor market information is a critical component to ensure increased labor force participation

● Engagement of municipal and governorate level institutions in making the case for leadership and participation

● Creating the business case for safer/equitable working environment approach over regulating the private sector and imposition of laws

● Consider the costs of small firms and potential incentives to benefit packages that incentivize women to work

● Change the word ‘engagement’ to ‘partnership’ and ‘ownership’

● Utilize data-driven and evidence-based approaches to influence the business case

● Next generations are more receptive of new innovative models

● Identify agents of change within the private sector

● Develop inventory of good practices

● Awards and certificates for firms that practice good gender practices such as the King Abdullah award

● Involve private sector in the design

● Change laws related to entrepreneurship and bankruptcy

● Engage HR professionals who affect recruitments, workplace policies, retentions, etc.

● Look at non-stereotypes in occupations

● Long term relationships and engagement through trust, common language and accountability

● Link training and education to private sector

● Test new markets approaches

● Encourage private sector to support capacity building for women

● Create and document partnership models

● Technical support for private sector

● Segmentation of the sector and tailor the approaches based on each segment

● Changing the mentality of private sector towards women employability and factor flexibility

● Providing platforms for targeted industries to ingrate women in the work environment

● Raise awareness of rights and responsibilities for both business owners and women

● Create female-friendly infrastructure in urban areas including nurseries, transportation and after school care

● Engage the private sector in policy reform and policy incentives

● Work with the private sector as learning partner and share the risk

In general, the session concluded that there should be early involvement of all relevant stakeholders

(including the local governorates) in the design, planning and implementation, using incentives or benchmark approach, capacity building for the private sector and for women seeking employment, and utilizing information and evidence-based data sharing approaches and networks to achieve meaningful engagement of private sector to increase women participation in the workforce.

IDEATION SESSION 3

This session focused on self-reliance as a critical element of this activity. This includes: implementation structures, and partnerships to achieving tangible real capacity building of local partners, long-term local solutions, and sustained results; creation of meaningful coalitions and consortiums with and among local entities as well as effective coordination with and among USAID partners and donors to further advance the objectives of this activity; and, best approaches for building such partnerships and to guarantee that each of the partnering local entities would have a meaningful role in implementation.

Groups discussed best practices to contribute and achieve self-reliance through the following points:

● Should start with assessments to analyze strengths and weakness

● Engagement of all stakeholders, including employed and unemployed women, public and private sector, civil society, etc.

● Clear principles and roles of all partners

● Present success stories and models

● Emphasize women’s role in education and media

● Define local partners and map objectives based on the mandates of each one

● Find partners who are championing a theme and provide them with the space to lead to result in ownership and create interest

● Provide long term funding mechanisms

● Plan with all entities and not one or some

● Require a suitability plan in the request for proposals as part of the conditions and evaluation criteria

● Watch for market distortion

● Ensure capacity of existing entities to move towards sustainability

● Develop unified messaging

● Promote local planning in each community

● Capacity building in networking and marketing

● Building on what has been achieved in Jordan and link to ongoing investments

● Align with government strategies and priorities

● Measure achievement, evaluate and correct as needed

● Use a standalone entity to monitor and evaluate

● Setting strategies for each entity to guarantee sustainability

● Use or develop a national volunteer program and avoid depending on governmental and international experiences

● Capacity building for government related to the Activity’s interventions

● Use tools like political economy analysis to test assumptions of commitment

● Slow down on design and allow design to evolve after the award for the benefit of local partners

● Develop sustainable financial revenue models

● Introduce CLA

● Ensure engagement of the private sector in non-urban areas and outside of Amman

In summary, recommendations focused on essentially mapping and involving stakeholders as a first step, targeting areas beyond Amman, using evidence-based methods and approaches such CLA to present a stronger case, and creating financial options beyond the life of the project to ensure sustainability and continuation.

Additional photos are included in Annex 3

Q&A Session

The Q&A session provided participants an opportunity to post questions throughout the day on the parking lot board and then hear answers at the end of the co-creation workshop. There were nine main questions. Topics varied from acquisition questions to questions very technical in nature. This session concluded the co-creation workshop.

Below are the questions and answers provided at the workshop:

1. Is there a defined target population(s) for interventions? Does all assistance target Jordanian nationals only?

USAID response: If the opportunity is presented as a Statement of Objectives (SOO) it will be up to the Offeror to determine the target populations in their Contractor Statement of Work (CSOW). The

Activity can target any population(s) as deemed appropriate and necessary to achieve the objectives of the Activity.

2. Are grants under contracts anticipated under the Women’s Empowerment Activity?

USAID response: Yes, Grants Under Contract are anticipated under the Activity.

3. Will USAID issue a revised RFP prior to January?

USAID response: Please refer to FedBizOpps for the anticipated release date of any solicitation related to this Activity.

4. What are the achievements of previous projects so that the Women’s Empowerment Activity and groups build on and avoid the areas that are unsuccessful?

USAID response: USAID/Jordan’s public knowledge management portal

(https://jordankmportal.com/) provides information about ongoing USAID/Jordan projects and activities, including evaluations and assessments.

https://jordankmportal.com/

5. Can USAID confirm that the Women’s Empowerment Activity RFP is set aside for U.S. small business?

USAID response: USAID confirms that this Activity is anticipated to be set aside for U.S. small business.

6. Can UN entities take part in the bidding?

USAID response: Since US small businesses must bid as prime contractors under the anticipated solicitation, UN entities may be subcontracted under the Activity’s prime award.

7. Does USAID anticipate multiple awards under the Women’s Empowerment Activity?

USAID response: No, USAID anticipates only one award.

8. Does USAID expect partnership platforms and big consortiums or U.S. small business with small teams?

USAID response: USAID has no objections towards platforms or consortiums and does not have a preference for how to achieve the Activity’s objectives. USAID is open to all propositions to achieve the stated objectives.

9. Is USAID considering non-waged employment under this Activity?

USAID response: Non-waged employment is covered under other planned USAID activities.

Annex 1: RFI and Draft Statement of Work

Annex 2: Agenda

DRAFT AGENDA

Co-Creation and Co-Design Workshop

Women Economic Empowerment and Leadership Activity

Grand Hyatt Hotel, Amman, Jordan

08:30 - 09:00 Coffee & Registration

09:00 - 10:10 Opening Remarks Setting up Purpose and Expectations of Workshop

10:10 - 10:30 Break

10:30 - 15:30 Ideation Sessions to Discuss Aspects of the Women Economic Empowerment and Leadership Activity

SESSION 1: Objectives to support the current stagnation to women's increased access to employment and to overcome the impediments to women's active participation and leadership in the economy

SESSION 2: Meaningful engagement with the private sector to increase women's participation in the labor force; Market-based approach to addressing the challenge of women's low participation and leadership in the labor market

SESSION 3: Self-reliance is a critical element of this activity.

Implementation structures, and partnerships to achieving tangible real capacity building of local partners, long-term local solutions, and sustained results; Creation of meaningful partnerships with and among local entities to further advance the objectives of this activity; Best approaches for building such partnerships and to guarantee that each of the partnering local entities would have a meaningful role in implementation.

13:00 - 14:30 Lunch

14:30 - 15:30 Continue Ideation Sessions

15:30 - 16:15 Q&A

16:15 - 16:30 Wrap Up and Closing Remarks

Annex 3: Photos

Annex 4: List of Attendees

# First Name Last Name Position Title Company/Organization

1 Dan Charette Director of Business Development The Economist Intelligence Unit

2 Faress Jouejati Business Development Associate Blumont

3 Linda Tubaishat Country Director- Jordan Blumont

4 Anne Simmons-Benton Executive Director Arizona State University

5 Janice Stallard Vice-President Banyan Global

6 Wajd Safi Consultant Banyan Global

7 Tim Nourse President Making Cents International

8 Lamia Saket Advisor Overseas Strategic Consulting, Ltd. (OSC)

9 Ryan Crow Executive Vice President Overseas Strategic Consulting, Ltd. (OSC)

10 Wissam Rabadi Director DAI Global

11 Fawaz Qaid ED Apex Consuliting

12 Wasan Al Hijazi Senior Expert (gender) Apex Consulting

13 Farah Mawla Senior Manager Business Development AJIS

14 Hana Marar Consultant Al-Jidara

15 Muhannad Jarrah Executive Director of INJAZ Education INJAZ

16 Nedjma Koval CEO and Founder Integrated International

17 Majd Suleiman BD& MEL Technical Specialist Integrated Services, Indigenous Solutions (INTEGRATED)

18 Lubna Kayed General Manager Al Joman Consulting

19 Mayyada Abu Jaber Founder and CEO World of Letters

20 Niveen Bataineh Jordan Country Directror WUSC

21 Arwa Al-Najdawi Budget and Gender Budget Advisor DevTech Systems, Inc.

22 Gabrielle Young MENA Program Associate Search for Common Ground

23 Julien Calas Business Manager Integrity Global Inc.

24 Mohammad Alamad Operations Officer Integrity Global Inc.

25 Nisreen Al-Disi CEO; Managing Director Visual Software Consultancy & Training Company

26 Hazem Al Ramahi Operations Manager Visual Software Consultancy & Training Company

27 Samar Asad Proposal Engineer SOLVillion-Azal for Engineering Solutions

28 Aia Abul-Haj Co-founder and Business Development Manager SOLVillion-Azal for Engineering Solutions

29 Fadia Althaher HR manager & building capacity مشروع فتبينوا لمكافحة الخرافات على الانترنت

30 Bayan Hamdan Team member مشروع فتبينوا لمكافحه الخرافات

31 Samar Muhareb CEO Arab Renaissance for Democracy & Development (ARDD)

32 Eman Siam Head of Programs Department Arab Renaissance for Democracy & Development (ARDD)

33 Mays Zanah Program Manager MAGENTA

34 Laramie Shubber Program Officer MAGENTA

35 Mais Nimri Program Coordinator Partners-Jordan

36 Khalid Dajani Managing Director Dajani Consulting

37 Ashley Ross Deputy Chief of Party, Takamol IREX

38 Shadia Nassar Gender and Vulnerable Population Specialist Tetratech

39 Sarah Laddy Senior Associate Tetratech

40 Ruby AlSalem Vice President for Technical Services Development Innovations Group

41 Kim Letke Kim Letke CEO - Letke Security Contractors Inc Kim Letke

42 Safinaz Ouri Director Aya for Consultancy and Development

43 Ahmad Alshboul Program Assistant Partners-Jordan

44 Hakam Alqarem Managing Partner Grant Thornton Jordan

45 Maha Shadid Jordan Office Country Representative Near East Foundation

46 Hashem Suheimat Program Officer WUSC Jordan

47 Hadeel Bader Deputy CEO CONSULTUS

48 Razan Abd El Haque Regional Director Proximity International-Al Taqarub

49 Essra' Khamaysseh Project Manager Proximity International-Al Taqarub

50 Shereen Abbadi Labor Market Researcher Freelancer

51 Reem Aslan Gender Specialist ILO

52 Asa Strom Hildestrand consultant, gender and local development Freelance

53 Boutheina Lassadi Senior Business Development Consultant Pragma Corporation

54 Tamara Abdel-Jaber Senior Business Development Consultant Pragma Corporation

55 Nayef Stetieh President and CEO Business Development Center-BDC

56 Hadeel Anabtawi Founder & CEO The Alchemist Lab

57 Julie Johnson Economic Associate U.S. Embassy

58 Yara Barq Deputy Chief of Party USAID Jordan Loan Guarantee Facility

59 Ghadeer Khuffash CEO EFE-Jordan

60 Haya Othman Business Development Assistant EFE-Jordan

61 Elizabeth Clark Business Development Specialist EFE-Jordan

62 Elly Slavova Senior Business Development Manager Creative Associates International, Inc.

63 Liza Fayyad Gender and Social Inclusion Specialist USAID BEST

64 Abeer Kakish Deputy Chief of Party USAID BEST / Chemonics

65 Amanda Lane Executive Director Collateral Repair Project

66 Sarah Harpending Partnerships & Grants Officer Collateral Repair Project

67 Jonathan Peters Programme Officer Near East Foundation

68 Thana'a Al-Khasawneh Executive Director / Founding Member Business & Professional Women Association

69 Jessica Powell President Gender Resources, Inc.

70 Stacy Edgar Senior Advisor, New Business Development Gender Resources, Inc.

71 Lyn Messner Director, Gender and Inclusive Development EnCompass LLC

72 Deborah Greebon Consultant DAI

73 Ghada sawalha AVP- Corporate Social Responsibility & Sustainability Programs Ahlibank

74 ruba darwish operations Manager BMB

75 Samer Khurma CEO EJABI

76 Haitham Al-Faour Marketing Manager EJABI

77 Raya AlJughol Policy/project coordinator Amawi, Takrouri & Associates (ATA)

78 Barbara Engelstoft Programme Manager EU

79 Yousef Al Abdallat Director The University of Jordan

80 Mena Muneb Trainee European Union Delegation to Jordan

81 Natalie Alnaber Senior Director | Corporate Communications and Marketing Bank al Etihad

82 Daniel Sharaiha CHRO Bank al Etihad

83 Rashad Bibars Technical Advisor FHI 360

84 Diane Crosby Director, International Program Development Management & Training Corporation

85 Kerrin Barrett Senior Advisor Management & Training Corporation

86 Lana Salameh Managing Partner The Jordanian Counselor- Attorneys-at-Law and Legal Advisors (JC Law)

87 Nawal Fayez Financial Consultant Enrich Business Consulting

88 Mirna Fakhuri Project Coordinator Enrich Business Consulting

89 Mohammad Amawi Managing Partner Amawi, Takrouri & Associates (ATA)

90 Jamal Khabbaze Associate Senior Consultant MMIS Management Consultants

91 Nadia Sweis Associated Professor of Economics and Library Director Princess Sumaya University for Technology

92 Wejdan Abu Elhaija Assistant to the President for academic Affairs-RSS Royal Scientific Society/ Princess Sumaya University for Technology

93 Anthony Pusatory Program Coordinator International Rescue Committee

94 Lana Anabtawi Program Officer Kvinna till Kvinna

95 Ali Al-Omari Program Manager National Democratic Institute (NDI)

96 Sara Abdulla Program Assistant National Democratic Institute (NDI)

97 Raed Daoud Managing Director ECO Consult

98 Rania Malki Consultant ECO Consult

99 Sarah Al-Noure Grants Officer INJAZ for the Creation of Opportunties for Jordanian Youth

100 Maha Darwish Founder and president of Ibdaa Foundation Ibdaa

101 Maysa Abboushi Management Consultant MMIS Management Consultants

102 Mai Yaseen Senior Program Coordinator International Youth Foundation (IYF)

103 Andreas Garbade Junior Technical Advisor GIZ

104 Sawsan Issa Economic Recovery and Development Program Coordinator International Rescue Committee

105 Nayef Tell Subject Matter Expert Rumph and Associates

106 Karim Shaaban Program Director Center for International Private Enterprise (CIPE)

107 Layal Essoh Senior Governance Manager International REpublican Institute( IRI )

108 Amal El-Atifi First Secretary Embassy of Canada

109 Fotouh Younes Executive Director Arab Network for Civic Education - ANHRE

110 Nadia Al-Noubani Community Engagement Associate International Republican Institute

111 Sabal Al Majali Lead Market system Analyst Arab Women Enterprise Fund_DFID

112 Hazar Asfoura Programme Analyst UN Women

113 Handley Silke Head of Inclusive Growth and Livelihoods UNDP

114 Lina AlBazyan Economic Analyst U.S. Embassy

115 Nuha Muhreiz President of Woman Helping Woman Network Woman Helping Woman Network

116 Dima Alkaradsheh Gender specialist Free lancer

117 Mohammad Allahham International Republican Institute

118 Melissa Payson Project Management Office Lead Deloitte Consulting LLP

119 Bissan Ramahi Manager Royal Hashemite Court

120 Zein Soufan Development Consultant The Specialists

121 Dalal Masalha Project Manager Near East Foundation

122 Iqbal Hamad Director of Women Empowerment and Gender Unit at JOHUD The Jordanian Hashemite Fund for Human Development JOHUD

123 Huda Ayesh JNCW

124 Eman Al-Okour MOL

125 Afaf Asad MOPIC

126 Aya Saidi MOPIC

127 Janet Al Tayeb Director Of Economic And Social Research Director Social Security Corporation

128 Gaith Zureigat Consultants

129 Nour Moghrabi

130 Mai Elian

131 Bodoor Al Tal

132 Fawaz Al Shobaki

133 Sami Shraim

134 Rana Heet

135 Ala'a Abdulla

Annex 5: Co-creation and Co-design Presentation

8/28/2019

Pre-Solicitation Conference 1

Women’s Economic Empowerment and

Leadership Activity

Co-creation/Co-design Workshop

Amman, Jordan

• Supporting economic growth

• Strengthening democratic governance

• Improving essential service delivery

• Promoting gender equality

8/28/2019 2

P H

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U.S. – JORDAN PARTNERSHIP

OVER 60 YEARS OF COMMITMENT TO JORDAN’S STABILITY AND

PROSPERITY

8/28/2019 3

P H

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ECONOMIC DEVELOPMENT

ACCELERATING BROAD-BASED, INCLUSIVE GROWTH

BUDGET SUPPORT

CASH TRANSFER TO PROMOTE ECONOMIC AND

POLITICAL STABILITY

PARTNERING WITH THE GOVERNMENT OF

JORDAN

SERVICE DELIVERY

● WATER

REDUCING THE SUPPLY-DEMAND GAP

● EDUCATION & YOUTH

INVESTING IN HUMAN POTENTIAL

● HEATLH

PROMOTING GOOD HEALTH FOR A RESILIENT

POPULATION

GOVERNANCE

STRENGTHENING DEMOCRATIC ACCOUNTABILITY

GENDER EQUALITY

PROMOTING FEMALE EMPOWERMENT

USAID - Jordan Partnership http://www.youtube.com/watch?v=Na1g7DG-fh8

• CHALLENGE:

– Jordan has one of the lowest rates of women’s workforce participation worldwide, at 13% and political participation remains limited. Violence against women is prevalent and underreported.

• INTERVENTIONS:

– Raise awareness of gender issues and support community action

– Improve advocacy and reform policy

– Encourage women-focused support services

• IMPACT:

– Trained over 100 female health workers to provide counseling to

400,000 women annually

– Supported the Flexible Working Hours By-Law to boost participation of women in the workforce

– Furthered women’s political engagement; more women than ever before won Parliamentary seats in the 2017 election

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USAID’s Work on Gender

– Slow economic growth, Skill supply, education and training

– Inadequate support services for women

– Prohibitive perceptions about women’s capabilities

– Inequalities and lack of application of policies and regulations

– Inadequate work conditions, including workplace violence and harassments

– Low representation of women in decision making and leadership positions

WOMEN’S REALITY

Jordan has one of the lowest rates of female labor force participation globally as well as in the region at around 14%

Jordan's ranking is 138 out of 149 countries in the

2018 global gender gap index and the women's economic opportunities index dropped to 138th place of 144 countries.

Women in Jordan working in the private sector earn on average 41 % less than their male counterparts

The purpose of the Women Economic

Empowerment and Leadership Activity

(Women Empowerment) is to contribute to increasing women’s access to employment and leadership in Jordan by improving women’s access to the job market, enhancing the workforce enabling environment, and addressing inequalities and prohibitive social norms and traditions.

OVERVIEW OF ACTIVITY

VISION FOR THIS CONTRACT

WEELA OBJECTIVES

Objective 1: Improve women’s access to jobs and leadership opportunities in the private sector

Objective 2: Improve perceptions and advocacy

Objective 3: Create more equitable and safer working environments

What to Highlight?

• Waged employment

• Gender gap in employment

• Women agency and leadership

• Meaningful engagement with the private sector and local actors

• Collaboration, Learning and Adaptation (CLA) as a vital learning and reflection tool

What to Consider ?

➢DO NO HARM: everyone and everything should be safe and secured

➢ Innovation, Innovation, Innovation: new exciting approaches that fit the Jordan context

➢ Sustainability beyond USAID funding

➢ Self- reliance is the ultimate end goal

➢ Engagement of men

What to Consider ? - Cont.

➢ Build on what’s been done, don’t recreate the wheel, particularly on research, assessments, analysis and studies

➢ Scale up successes of USAID and donors

➢Co-design and co-creation: let’s think together

➢Meaningful coordination and collaboration with donors, with USAID Economic

Development programs, private sector and key actors

➢Coalitions and Consortia: ownership of local entities

THANK YOU!

- Co-creation and Co-design Strategy

- Stakeholders

- Ideation Stations

- Q&A Session

- Logistics: Coffee Break, lunch, smoking designated area, and break room.

Day Overview:

U.S. AGENCY FOR INTERNATIONAL DEVELOPMENT

AMERICAN EMBASSY

AMMAN, JORDAN

WWW.USAID.GOV/JORDAN

(962-6) 590-6255 gpatterson@usaid.gov