36C25019Q0393-000.docx

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Community Outreach & Social Media Management (Public Affairs)
Solicitation number
36C25019Q0393
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FedBizOpps Presolicitation Notice

CLASSIFICATION CODE

SUBJECT

CONTRACTING OFFICE'S

ZIP-CODE

SOLICITATION NUMBER

RESPONSE DATE (MM-DD-YYYY)

ARCHIVE

DAYS AFTER THE RESPONSE DATE

RECOVERY ACT FUNDS

SET-ASIDE

NAICS CODE

CONTRACTING OFFICE

ADDRESS

POINT OF CONTACT

(POC Information Automatically Filled from User Profile Unless Entered)

DESCRIPTION

See Attachment

AGENCY'S URL

URL DESCRIPTION

AGENCY CONTACT'S EMAIL

ADDRESS

EMAIL DESCRIPTION

ADDRESS

POSTAL CODE

COUNTRY

ADDITIONAL INFORMATION

GENERAL INFORMATION

PLACE OF PERFORMANCE

* = Required Field FedBizOpps Presolicitation Notice Rev. March 2010 R Community Outreach & Social Media Management (Public Affairs) 45219 36C25019Q0393 02-26-2019 N 515112 Department of Veterans Affairs Network Contracting Office (NCO) 10 E. University Avenue Cincinnati OH 45219 Luke A. Turner 513-559-3712 luke.turner@va.gov

DIRECTOR'S OFFICE (00)

Cincinnati VA Medical Center 3200 Vine Street Cincinnati, Ohio 45220-2637

SCOPE OF WORK (SOW)

Contract Title:

An opportunity to partner with specific radio programs that offer radio platforms specifically targeted at Veterans, combined with social media management support capabilities.

Background:

The Cincinnati VA Medical Center is looking to partner with a local radio station to provide access to established radio programs/segments to target and honor our nation’s veterans throughout the week, and provide social media management support in a single package.

Scope:

Provide the services, described above, within the greater Cincinnati area to target the local veteran population with information about their benefits and how they can obtain the access to those benefits through the Cincinnati VA Medical Center and area CBOCs.

Specific Tasks:

ST #1: Provide (156) 30-second commercial spots during drive time programs and other times that have a high volume of listeners, with matching streaming on the station’s mobile app. The commercials should air on local station B105 (FM) or similar.

ST#2: Provide the ability to plan out a 30-day social media content calendar, post the content (total 72 post over 6 months) according to the schedule and manage and monitor social media online content.

Performance Monitoring:

The VA will maintain all rights to any on-air content produced or promotional material distributed.

Place of Performance:

Services performed for the office listed below and targeted at the greater Cincinnati area and it’s veteran population:

Director’s Office Cincinnati VA Medical Center 3200 Vine Street Cincinnati, Ohio 45220-2637 513-861-3100 Station Code: 36C539

Period of Performance:

BASE:3/12/19-9/11/19
Option #1:9/12/19-3/11/20
Option #2:3/12/20-9/11/20
Option #3:9/12/20-3/11/21

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