25-Q-0510 Attachment 2 Evaluation 18 July 2025.pdf

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Attached to
Social Media Management Tool
Solicitation number
M67854-25-Q-0510
Issued by

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This document is an Evaluation Procedures attachment to Solicitation M67854-25-Q-0510 for a social media management tool. The evaluation methodology focuses on selecting the best value quoter based on specific platform characteristics, with the understanding that the lowest price may not necessarily win the contract. The social media management tool must support social media professionals and include key features such as compatibility with major platforms (Facebook, Instagram, X, LinkedIn, YouTube), support for 5-10 users, workflow and approval routing, robust metrics and analysis, customizable exportable metrics, inbox management, and single/simultaneous platform posting capabilities.

The Government will evaluate quotes to determine technical acceptability, with a determination that quoted prices are fair and reasonable. The award will be made to the responsible quoter offering the best value when considering price and other factors outlined in section 2.2 of the document. Quoters must clearly demonstrate the total price of their quotation, inclusive of all charges, and show how their proposed solution meets or exceeds the specified social media platform characteristics.

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EVALUATION PROCEDURES

Attachment 2 to Solicitation M67854-25-Q-0510

1.0 EVALUATION OVERVIEW

Award will be made to the responsible quoter offering the best value to the Government, price and other factors considered. The Government may or may not award to the lowest price quoter if award to a higher price quoter is determined to be of best value to the Government when evaluated against characteristics listed in section 2.2.

2.0 EVALUATION METHODOLOGY

Quotes will be evaluated to determine the extent to which they meet, exceed, or approximate the social media management tool in 2.2 below, or provide a suitable substitution, in a manner that is technically acceptable.

2.1 PRICE

To be considered for award, quotations must clearly show the total price of the quotation, inclusive of all charges. The Government will make a determination that quoted prices are fair and reasonable.

2.2 Social Media Platform Characteristics

Includes at least the below characteristics:

Supports social media professionals

Compatible with platforms Facebook, Instagram, X (formerly Twitter), LinkedIn, YouTube

Allow between 5-10 users

Workflow and approval routing between users

Robust metrics and analysis

Customizable exportable metrics into PDF or image formats

Inbox management

Single and simultaneous platform posting

File details come from the government source that posted it. Updated .