S01_12FPC424Q0091 TN Marketing Campaign QA.pdf
PDF 90 KB Posted
- Attached to
- NRCS TN Marketing Campaign Federal contract opportunity
- Solicitation number
- 12FPC424Q0112
About this file
This document appears to be a Question and Answer (Q&A) related to a Request for Quotes (RFQ) for a marketing and billboard campaign for the USDA Natural Resources Conservation Service (NRCS) in Tennessee. The RFQ seeks to obtain services for a billboard campaign to raise awareness and drive engagement with new and beginning farmers across five Tennessee markets.
The key details are:
- The RFQ requires five static billboards to be displayed for 12 months, with a 3-month preparation period.
- The billboards must include a QR code linking to the TN USDA NRCS website to track effectiveness.
- The RFQ is a 100% set-aside for small businesses under NAICS code 541810 - Advertising Agencies.
- The intended payment schedule is monthly.
- The period of performance is from September 25, 2024 to December 24, 2025.
View the file
Other files for this federal contract opportunity
| File | Type | Posted |
|---|---|---|
| S01_12FPC424Q0112 RFQ - NRCS TN Marketing Campaign_FINAL.pdf | ||
| S01_Attachment A - Statement of Work NRCS TN Marketing Campaign_Revised 5-20-24_FINAL.pdf | ||
| S01_Attachment B - SCA- Applicable Wage Determinations.pdf |
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Text version
Q&A Marketing / Billboard Campaign
1. Is USDA open to any/all other ways to track the effectiveness of a billboard marketing campaign or is a QR code mandatory?
a. Yes, QR codes are very important for tracking effectiveness and directing clients to the agency website.
2. To clarify, you are looking for digital billboards only and not static boards?
a. No, Static boards are preferred. Digital if no static boards are available.
3. Page (vii) The performance requirement is from 9/25/24-12/24/25. Can you please provide the payment schedule?
a. The intended payment schedule is monthly
4. 0questing clarification on the following sections of the RFQ and how they relate to the scope of work. We’d like to confirm the # of boards per market, and the length of time the boards will display per market.
a. We require five billboards in total. They will need to be displayed for 12 months with a three-month preparation time that we do not expect the billboards to be active. After the three months the billboards should be posted a total duration of 12 months.
File details come from the government source that posted it. Updated .