PWS_REV_8-16-2018_.DOCX

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University of Buffalo advertising
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11146320
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Revised Performance Work Statement

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MANDATORY FORMAT FOR

PERFORMANCE WORK STATEMENT (PWS)

FOR

Bulls Sports Properties LLC

1. General

1.1 Scope of Work: The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in Paragraph 3.0 as Government Furnished, to perform advertisements in Buffalo University, as defined in this PWS.

1.2 Background: The NY Army National Guard Recruiting BN needs to maximize our advertising footprint to attract qualified applicants to our organization. The ability for the NY Army National Guard to put advertisements in Buffalo University brings brand awareness and potentially qualified leads to the NY ARNG recruiters in Western NY.

1.3 Period of Performance (PoP The Period of Performance shall be 1 September 2018 – 31 December 2018.

1.4 Place of Performance. Buffalo University.

1.4.1 Operating Hours. The contractor shall provide services between the hours of 0800-1700 on Monday – Friday except on recognized US holidays or when the Government facility/installation is closed due to local or national emergencies, administrative closings, or similar Government-directed facility/installation closings.

1.5 Quality Assurance (QA). The Government shall evaluate the contractor’s performance under this contract in accordance with the Quality Assurance Surveillance Plan (QASP). This plan is primarily focused on what the Government must do to ensure that the contractor has performed in accordance with the performance standards. It defines how the performance standards will be applied, the frequency of surveillance, and acceptable quality level(s) (defect rate(s)).

5. Requirements. The contractor shall:

5.1 Ensure the NY Army National Guard has the ability to host a promotional table outside the UB Fitness Center 4 times throughout the year. A table and two chairs will be provided.

5.2 Ensure the NY Army National Guard has Four (4) full days of promotional table displays (9am-4pm) of our choosing during the 1 September -31 December of the academic year.

5.3 Ensure the NY Army National Guard is included in direct mailers to UB students. This mailing will go out three (3) times per year to 8,000 current UB students. The National Guard will be responsible for production of the marketing pieces.

5.4 Ensure the NY Army National Guard has a larger banner hanging in the Student Union from 1 September – 31 December 2018. The NY Army National Guard will provide the banner.

5.5 Contractor Manpower Reporting Application (CMRA):

5.5.1 The contractor shall report ALL contractor labor hours (including subcontractor labor hours) required for performance of services provided under this contract for the National Guard Bureau & NY Army National Guard Recruiting & Retention Battalion via a secure data collection site.

5.5.2 The contractor shall completely fill in all required data fields using the following web address: http://www.ecmra.mil/. Reporting inputs shall be for the labor executed during the period of performance during each Government fiscal year (FY), which runs October 1 through September 30. While inputs may be reported any time during the FY, all data shall be reported no later than October 31 of each calendar year, beginning with 2013. Contractors may direct questions to the help desk at http://www.ecmra.mil.

TECHNICAL EXHIBIT 1

Performance Requirements Summary

This Performance Requirements Summary includes performance standards. The Government will use these standards to determine contractor performance and will compare contractor performance to the Acceptable Quality Level (AQL).

PWS Paragraph
Task
Performance Standard
Acceptable Quality Levels (AQL)
Surveillance Method / By Whom

5.1

A promotional table outside the UB Fitness Center 4 times throughout the year
A promotional table outside the UB Fitness Center 4 times throughout the year
100%
Periodic Inspection – NY ARNG Marketing NCO will review monthly advertisements
5.2
Four (4) full days of promotional table displays (9am-4pm) of our choosing during the 2018-2019 academic year
Four (4) full days of promotional table displays (9am-4pm) of our choosing during the 2018-2019 academic year
100%
Periodic Inspection – NY ARNG Marketing NCO will ensure table displays take place
5.3
National Guard included in direct mailers to 8000 UB students 3 times a year.
National Guard included in direct mailers to 8000 UB students 3 times a year.
100%
Periodic Inspection – NY ARNG Marketing NCO will review direct mailers when they go out
5.4
hanging in the Student Union from August 27 2018 – May 31 2019
hanging in the Student Union from August 27 2018 – May 31 2019
100%
Periodic Inspection – NY ARNG Marketing NCO will provide the banner and ensure it is placed

(ANG Version - Aug 2015)

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