Betterup leadership coaching licenses- sbir phase III
Active Indefinite Delivery Contract Awarded Last action
- Contract number
- FA701423D0017
- Awardee
-
Betterup, Inc. UEI DCU2NFMLNL14
- Awarding agency
-
District Washington
Headquarters Air Force, Department of Defense
- Task orders
- 13 $16,865,346 obligated
Award facts
- Combined order value
- $16,865,346 Current and potential, with all options
- Last date to order 62% complete
- IDV ceiling 17% used
- $99,000,000.00
- Maximum order
- $25,000,000.00
- Award type
- Single award
- Who can order
- Only the awarding agency
- Contracting staff
- NAICS code
- 541715 Research and Development in the Physical, Engineering, and Life Sciences (except Nanotechnology and Biotechnology)
- PSC
- R499 Support- Professional: Other
- Set-aside
- Total Small Business
- Competition
- Competed under SAP · 1 offer Simplified Acquisition
- Pricing
- Order Dependent (IDV only)
Award details come from SAM.gov/FPDS.
About this IDV
The Department of the Air Force Headquarters District Washington awarded a single-award indefinite-delivery contract to Betterup, Inc., a small business, for a $99 million ceiling on September 27, 2023, to procure BetterUp leadership coaching licenses under the Small Business Innovation Research Phase III program, with ultimate completion September 26, 2028.
The contract is set aside for Total Small Business. Place of performance includes Washington, Virginia; San Francisco, California; Joint Base Andrews, Maryland; San Diego, California; Norfolk, Virginia; Arlington, Virginia; and Scott Air Force Base, Illinois.
The SBIR Phase III vehicle supports the Air Force's research and development efforts in leadership and personnel management by providing executive coaching licenses, behavioral assessments, and digital coaching platforms designed to enhance organizational performance among government leaders. The contract operates on a firm fixed-price basis.
Recent delivery orders issued under this IDIQ total approximately $15.5 million in combined ceiling value across ten orders, spanning September 2023 through September 2026. Notable task orders include a $6.01 million order awarded September 11, 2024, to Air Force District Washington for leadership coaching licenses; a $3.697 million order issued September 30, 2026, to the same office; a $3.597 million order awarded September 30, 2025, for 678 executive coaching licenses at $5,306 per license, subsequently modified to convert 25 lead licenses to 500 ready licenses; a $734,400 order for G-LEAD program support awarded September 22, 2025, to Joint Base Andrews; and a $261,560 order to U.S. Fleet Forces Command (Atlantic) awarded August 19, 2024. Additional orders support the Navy Bureau of Naval Personnel, Air Mobility Command, and U.S. Pacific Fleet Forces for leadership coaching services.
Task orders
Show all 13
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | $0 | |
| Other Administrative Action | $0 | |
| Vendor Address Change | $0 | |
| Other Administrative Action | $0 | |
| Original award | $0 |
Quick answers
Who was awarded contract FA701423D0017?
FA701423D0017 was awarded to Betterup, Inc. by District Washington (Headquarters Air Force) on September 27, 2023.
How much is contract FA701423D0017 worth?
Orders under FA701423D0017 have obligated $16,865,346. FA701423D0017's own ceiling is $99,000,000. A single order can be worth up to $25,000,000.
How many orders have been placed under contract FA701423D0017?
13 orders have been placed under FA701423D0017, the latest on September 30, 2026.
Who can order from contract FA701423D0017?
FA701423D0017 is a single award indefinite delivery contract. Only the awarding agency can place orders on it.
Was contract FA701423D0017 competed?
The extent of competition for FA701423D0017 was competed under sap. The government received 1 offer. It was set aside: Total Small Business.
On GovTribe
See this IDV's full record
- Every order and transaction
- The awardee's other awards and teaming partners
- Similar IDVs and recompete opportunities
- Ask GovTribe AI about this IDV