This Indefinite Delivery Contract was awarded by the Food and Drug Administration (FDA), a civilian agency, to Circana, LLC (doing business as Infoscan), a for-profit data and analytics firm. The single-award $20,001,000.00 Indefinite Delivery Indefinite Quantity (IDIQ) contract runs from April 2, 2024 through April 1, 2029 and serves as a comprehensive vehicle for the FDA and potentially other federal partners to access Circana's consumer insights, data, and analytics services through firm-fixed-price task orders.
Under this IDIQ, Circana provides access to proprietary market share data, survey data, and analytics solutions to support the FDA's consumer research initiatives, including food supply monitoring, consumer packaged goods surveillance, and outdoor recreation analysis. Specific task orders include $242,175.00 for access to market share and survey data to support the FDA's food supply monitoring and surveillance, $1,107,788.00 for access to tobacco product national retail brand scanner sales data, and $3,591,272.00 for survey data and analytics to support the FDA's food supply monitoring and surveillance efforts. None of the contract awards have utilized set-aside designations, indicating Circana competes for unrestricted federal contracts.
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