Strategic communications and digital services master BPA.
Ended Awarded
- Contract number
- 1333LB23A00000004
- Awardee
-
J.r. Reingold & Associates, Inc. UEI NWLHEGXQRJQ1
- Awarding agency
-
US Census Bureau
Department of Commerce
- Task orders
- 0
Award facts
- Last date to order 100% complete
- IDV ceiling
- $275,000,000.00
- Maximum order
- $200,000,000.00
- Award type
- Single award
- Who can order
- Only the awarding agency
- NAICS code
- 541511 Custom Computer Programming Services
- PSC
- R799 Support- Management: Other
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 1 offer Multiple Award, Fair Opportunity
- Pricing
- Order Dependent (IDV only)
- Legislative mandates
-
- Clinger-Cohen Act FAR part 39
- Service Contract Act FAR subpart 22.10
- Service Contract Inventory FAR subpart 4.17
Award details come from SAM.gov/FPDS.
About this IDV
The Department of Commerce's Census Bureau awarded a single-award Blanket Purchase Agreement to J.R. Reingold & Associates, Inc. for strategic communications and digital services. Drawing from the vendor's GSA Multiple Award Schedule contract, the BPA has a potential value of $275 million and expires in September 2024.
Services will include strategic communications, digital marketing, creative design, and related support. The Census Bureau aims to enhance outreach for its economic and demographic surveys through innovative engagement methods. Given the Bureau's mission of gathering and disseminating population and economic data to support public policy, the contracted services under this BPA will likely involve campaign development, content creation, and analytics to bolster response rates and data quality across various surveys.
No set-asides were applied to this award. Performance will take place within the United States and its territories. The single-award structure and $275 million ceiling price suggest a need for an integrated partner to deploy strategic communications at scale. The September 2023 start date allows time to launch initiatives in advance of the Bureau's decennial census and other major surveys.
Quick answers
Who was awarded contract 1333LB23A00000004?
1333LB23A00000004 was awarded to J.r. Reingold & Associates, Inc. by US Census Bureau (Department of Commerce) on September 15, 2023.
How much is contract 1333LB23A00000004 worth?
1333LB23A00000004's own ceiling is $275,000,000. A single order can be worth up to $200,000,000.
Who can order from contract 1333LB23A00000004?
1333LB23A00000004 is a single award blanket purchase agreement. Only the awarding agency can place orders on it.
Is contract 1333LB23A00000004 under another contract?
Yes. 1333LB23A00000004 is a blanket purchase agreement under 47QRAA21D001F, a federal supply schedule, on Multiple Award Schedule (MAS).
Was contract 1333LB23A00000004 competed?
The extent of competition for 1333LB23A00000004 was full and open competition. The government received 1 offer.
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