Riverfront coalition sober truth on preventing underage drinking project - the riverfront stop project and the underage drinking task force (udtf) will be an enhancement of the work currently being…

Riverfront coalition sober truth on preventing underage drinking project - the riverfront stop project and the underage drinking task force (udtf) will be an enhancement of the work currently being conducted in burlington city, new jersey by the riverfront coalition, a 2018 DFC support program recipient. The stop project will accomplish these goals for environmental change related to underage drinking: 1) address norms regarding alcohol use by youth; 2) reduce opportunities for underage drinking; 3) create changes in underage drinking enforcement efforts; and 4) reduce negative consequences associated with underage drinking. The project will focus on an underserved community and subpopulation of youth that is vulnerable to behavioral health disparities and will receive targeted services to decrease the differences in programmatic access, service use, and outcomes under this funding opportunity. 57.3% of the general population in burlington city belongs to a racial or ethnic minority with 30.9% being black or african american, 11.9% being hispanic or latino, and 12% being two or more races. Approximately 70% of students in grades 7 to 12, representing most of the target population, are students who identify as black, indigenous, and people of color (bipoc). The median household income in burlington city is approximately $17,000 less than the average NJ household income. The rate of poverty is approximately 4% higher in burlington city than the NJ state average. Approximately 1,150 youth ages 12-20 will be served annually and a minimum of 4,600 across the lifetime of the project. Goal one operationalizes the riverfront stop project by completing these objectives: 1) conduct a culturally sensitive media campaign utilizing samhsa's talk. They hear you.; 2) deliver botvin lifeskills training to 7TH grade students; 3) facilitate a youth-led social norms media campaign; 4) promote the crafft screening tool to pediatricians; 5) conduct a minimum of four town halls during alcohol awareness month. Goal two reduces opportunities for underage drinking and will be accomplished by completing these objectives: 1) educate burlington city town council regarding the impact on youth resulting from beer promotions at parades and other town-sponsored events; 2) conduct two environmental scans; 3) implement the sticker shock campaign; 4) implement the parents who host campaign. Goal three creates change in underage drinking enforcement efforts and will be accomplished by completing these objectives: 1) complete four beverage server trainings with burlington city retailers; 2) facilitate and implement four vasil ID trainings; 3) recognize four burlington city retailers as retailer of the year for their underage drinking enforcement efforts. Goal four reduces negative consequences associated with underage drinking and will be accomplished by completing these objectives: 1) develop referral system to AL-anon and/or ALA-teen in partnership with high school; 2) facilitate partnership with ALA-teen and/or ALA-non to provide meetings in appropriate locations; 3) implement pre-prom events at burlington city high school; 4) implement spring into action wellness fair events at burlington city high school including trauma-informed resources. These objectives will be accomplished using samhsa's environmental strategies and will exclusively utilize evidence-based activities. The goals, objectives, and activities will be accomplished by following the steps of the strategic prevention framework as implemented by the more than 40 members of the riverfront coalition, which has been successfully achieving population level change since its inception in 2017.