Lamp value added producer grant – mandatory

Revalation Vineyards, a Virginia-based woman-owned agricultural business, received a $250,000 Project Grant awarded on September 10, 2025, by the U.S. Department of Agriculture's Rural Business Cooperative Services under the Farmers Market and Local Food Promotion Program (FMLFPP, CFDA 10.175). The grant will support the company's efforts through September 10, 2027, to develop and expand value-added agricultural production and direct-to-consumer marketing channels within local and regional food systems.

Under this award, Revalation Vineyards will implement strategies to enhance producer-to-consumer marketing for regionally produced agricultural products, leveraging value-added product development and local food chain coordination. The FMLFPP supports such initiatives through two tracks: the Farmers Market Promotion Program, which funds direct marketing through farmers markets and online sales channels, and the Local Food Promotion Program, which supports intermediary food business enterprises engaged in processing, aggregation, and distribution of local and regional products. This funding enables the awardee to strengthen its position as a contributor to regional agricultural economic development and food system resilience.