Project Grant AM190100XXXXG090

The Department of Agriculture Agricultural Marketing Service awarded Prairieland Food Cooperative Inc. a $326,810 Project Grant under the Farmers Market and Local Food Promotion Program (FMLFPP, CFDA 10.175). The grant will support Prairieland Market in expanding local food distribution and connecting local growers to consumers in Saline County, Kansas and surrounding north central counties through September 2024. Specifically, the organization will develop a comprehensive marketing plan,...

The Department of Agriculture's Agricultural Marketing Service awarded Planting Justice $703,025 under the Farmers Market and Local Food Promotion Program to establish new market access opportunities for small local growers in the Bay Area through September 2024. The project will operate a farmers' market truck serving stops in Oakland and Richmond, establishing market access for at least five growers and serving an estimated 15,600 customers annually. A weekly farmers' market will also be...

The Department of Agriculture Agricultural Marketing Service awarded a $525,484.25 Project Grant to Providence Farm Collective Corp. under the Farmers Market and Local Food Promotion Program. The grant will support Providence Farm Collective's efforts to improve equitable access to fresh, culturally significant foods for immigrant, refugee, and Black families in Western New York through 2024. Specifically, the organization will hire a Markets Manager to scale produce aggregation for food banks...

The Farm Generations Cooperative was awarded a $124,520 project grant from the U.S. Department of Agriculture's (USDA) Agricultural Marketing Service through the Farmers Market and Local Food Promotion Program (CFDA 10.175). The grant funding will support the cooperative's efforts to create promotional plans for its 13 farmer member-owners to boost their direct-to-consumer sales through the cooperative's GrownBy marketing platform. The project will measure the effectiveness of each farm's...

The Pacific Coast Farmers' Market Association (PCFMA) received a $536,434 Project Grant award from the United States Department of Agriculture Agricultural Marketing Service under the Farmers Market and Local Food Promotion Program (FMLFPP) to develop and implement video marketing strategies promoting home cooking and farmers' market purchases. PCFMA operates 30 farmers' markets in California and will use live and recorded recipe demonstration videos distributed through email, social media,...

The Central Illinois Farm-Fresh Enterprise Development Cooperative (FARMFED CO-OP) received a $239,565.60 Project Grant award from the US Department of Agriculture Agricultural Marketing Service under the Farmers Market and Local Food Promotion Program (FMLFPP) to complete planning and establish operations. FARMFED CO-OP will connect rural producers in Central Illinois to institutional and retail buyers through processing and freezing local produce. Project outcomes will include a marketing...

The Market Readiness for Local Farmers and Growers program, funded through a $733,492 Project Grant award from the US Department of Agriculture Agricultural Marketing Service under the Farmers Market and Local Food Promotion Program (FMLFPP), provides farmer training, financial planning tools, market access education, and food safety resources to local and regional food businesses in the Chicago metro area. Delivered through Familyfarmed, the multi-pronged program includes intensive yet...

The Department of Agriculture Agricultural Marketing Service awarded Practical Farmers of Iowa a $263,180 Project Grant under the Farmers Market and Local Food Promotion Program. The grant will support specialty crop producers in Iowa through three key initiatives. First, it will enhance direct-to-consumer markets by increasing consumer knowledge and enthusiasm for local food opportunities. Second, it will provide market evaluation and business coaching to equip individual farmers to grow...

The U.S. Department of Agriculture's Agricultural Marketing Service awarded a $542,462.78 Project Grant to Leprendo under the Farmers Market and Local Food Promotion Program (CFDA 10.175) on September 30, 2024. The grant aims to empower small and mid-size farmers, particularly those in traditionally underserved communities throughout Southern California, by directly connecting them with consumers through an innovative online marketplace that utilizes short-form video formats. The key products...

Project Grows, Inc. received a $445,500 Project Grant award from the United States Department of Agriculture Agricultural Marketing Service under the Farmers Market and Local Food Promotion Program (FMLFPP) to expand direct-to-consumer markets in the Central Shenandoah Valley region of Virginia. The project aims to increase market access for small, beginning, and socially disadvantaged farmers as well as traditionally underserved and low-income communities through initiatives such as launching a...