Choplocal INC. Will enhance the marketing efforts and sales volume for participating meat producers within its online farmers market platform

Active Project Grant Awarded Last action

Award ID
24LFPPIA1220
Recipient
Awarding agency
Obligated
$500,000

Award facts

Assistance listing
10.175 Farmers Market and Local Food Promotion Program
Completion date 70% complete
Place of performance
Iowa, USA

Award details come from USAspending.gov.

Description

This project focuses on increasing conversions order sizes and order frequency through several key activities including a dedicated marketing specialist a revised and implemented marketing plan improvements to search engine optimization and targeted web development. The primary goal is to drive a 25 yearoveryear increase in online sales for participating producers recognizing that many of the implemented strategies will contribute to sustained sales growth beyond the grant period. The project will directly benefit farmers ranchers and meat processors by expanding their market reach and boosting their sales. The success of this initiative will positively impact consumers seeking locally sourced meat products. By streamlining the online purchasing process choplocal aims to strengthen the connections between producers and consumers fostering a more robust and efficient local food system.

Quick answers

Who received award 24LFPPIA1220?

24LFPPIA1220 was awarded to Choplocal Inc. by Agricultural Marketing Service (Department of Agriculture) on September 30, 2024.

How much is award 24LFPPIA1220 worth?

$500,000 has been obligated on 24LFPPIA1220.

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